Senior Product Marketing Manager

3 days ago

Lake Mary, Florida, United States Team Cymru Full time
Job Summary

Team Cymru is seeking a highly skilled Senior Product Marketing Manager to lead the marketing efforts for our commercial Threat Feed and Attack Surface Management products. As a key member of our team, you will be responsible for developing and executing a comprehensive marketing strategy that drives customer acquisition and retention.

Key Responsibilities
  • Develop and execute a marketing strategy that aligns with business objectives and drives customer acquisition and retention.
  • Collaborate with cross-functional teams, including product management, sales, and marketing communications, to ensure alignment and effective execution of marketing initiatives.
  • Conduct market research and analysis to stay up-to-date on industry trends and competitor activity.
  • Develop and maintain a deep understanding of our target buyer personas and their needs, preferences, and pain points.
  • Develop and execute content marketing campaigns, including blog posts, whitepapers, case studies, and social media content.
  • Manage and execute product launches, including product positioning, messaging, and launch plans.
  • Develop and maintain relationships with key stakeholders, including sales teams, product managers, and executives.
  • Measure and analyze the effectiveness of marketing initiatives and provide data-driven insights to inform future marketing strategies.
Requirements
  • 5+ years of product marketing experience with a focus on commercial products and threat intelligence.
  • Proven track record of developing and executing successful marketing strategies that drive customer acquisition and retention.
  • Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams.
  • Strong analytical and problem-solving skills, with the ability to collect and analyze data to inform marketing strategies.
  • Experience with marketing automation tools and social media platforms.
What We Offer
  • A competitive salary and benefits package.
  • A dynamic and supportive work environment.
  • Opportunities for professional growth and development.
  • A generous paid time off policy.
  • A comprehensive employee assistance program.

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