Social Media Campaign Executive

3 weeks ago


Los Angeles, California, United States Movement Strategy Full time
About Movement Strategy

Movement Strategy is a socially responsible advertising agency committed to empowering businesses to reach their full potential through innovative marketing strategies. As a Paid Social Manager, you will play a key role in developing and executing paid media campaigns that drive real results for our clients.

Benefits and Compensation

We offer a competitive salary of $65k-$75k per year, plus a range of benefits including 100% employee contribution for health, vision, and dental insurance, 401K Retirement Plan with Company Match, Short and Long Term Disability, Life Insurance & AD&D, Paid Parental Leave, and Unlimited Paid Time Off. Our employees also enjoy a flexible remote work arrangement, with access to WeWork locations nationwide.

Job Responsibilities

The ideal candidate will have experience managing paid media campaigns, with a strong understanding of full funnel buying across platforms (Meta, X, TikTok, YouTube, Twitch, Snapchat, CTV, OTT, and/or Programmatic). They should possess excellent communication skills, with the ability to analyze data and make informed decisions.

Key Tasks
  1. Planning and execution of paid media campaigns with diverse goals (conversion, traffic-to-site, engagement, video views, follower growth, etc.)
  2. Data analysis and interpretation to inform campaign optimization
  3. Communication of campaign performance and potential issues to stakeholders
  4. Creation of high-quality written and verbal content for paid media campaigns
  5. Cross-functional collaboration to drive campaign success
Requirements
  • 1-2 years of experience managing paid media campaigns at an agency or in-house
  • Familiarity with full funnel buying across platforms (Meta, X, TikTok, YouTube, Twitch, Snapchat, CTV, OTT, and/or Programmatic)
  • Excellent written and verbal communication skills
  • Analytical skills with ability to interpret data and make informed decisions


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