Media Campaign Lead

3 weeks ago


Los Angeles, California, United States NBCUniversal Full time
About Us

NBCUniversal is a leading media and entertainment company, producing and distributing world-class content across film, television, streaming, and theme parks. We are committed to fostering a diverse, equitable, and inclusive culture where our employees feel supported, embraced, and heard.

As a Director of Media Strategy, you will play a critical role in developing and executing paid media campaigns that drive awareness and intent for Universal's Home Entertainment film and TV releases. This is an exciting opportunity to join a dynamic team and contribute to the success of our brand.

Responsibilities
  • Lead the development and execution of paid media campaigns across multiple channels.
  • Collaborate closely with internal and cross-divisional teams to ensure seamless campaign execution.
  • Establish robust testing and reporting frameworks to measure campaign performance against KPIs.

Requirements
  • 5+ years of experience in media with strong expertise in digital strategy, planning, programmatic, and social platforms.
  • Excellent analytical and problem-solving skills, with the ability to interpret data and support decision-making.
  • Strong knowledge of media buying and formats across display, social, and emerging platforms.

Salary Range
The estimated salary for this role is $130,000 - $140,000 per year, with a bonus and long-term incentive eligibility.

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