Paid Search Expert

2 months ago


Harrisburg, Pennsylvania, United States WebFX Full time
About the Role

We are seeking a highly motivated and detail-oriented Digital Marketing Specialist to join our team at WebFX. As a Paid Search Expert, you will play a critical role in driving business growth for our clients through strategic digital marketing campaigns.

Key Responsibilities
  • Partner with senior digital marketers to develop and execute comprehensive digital marketing strategies
  • Analyze performance data to identify areas for improvement and optimize campaigns for maximum ROI
  • Develop and implement SEO strategies to improve website visibility and drive organic traffic
  • Manage large-scale PPC campaigns and budgets to ensure positive ROI for clients
  • Conduct research to stay up-to-date on industry trends and best practices
  • Develop and execute content strategies to engage target audiences and drive conversions
  • Manage and optimize email marketing campaigns to improve open rates and click-through rates
  • Collaborate with cross-functional teams to ensure seamless execution of digital marketing campaigns
Requirements
  • Bachelor's degree in Marketing, Communications, or related field
  • 2+ years of experience in digital marketing, with a focus on paid search and SEO
  • Proven track record of driving business growth through digital marketing campaigns
  • Strong analytical and problem-solving skills, with ability to interpret data and make data-driven decisions
  • Excellent communication and project management skills, with ability to work effectively in a fast-paced environment
What We Offer
  • Competitive salary and benefits package
  • Opportunities for professional growth and development
  • Collaborative and dynamic work environment
  • Recognition and rewards for outstanding performance
Why Join WebFX?
  • We are a leading digital marketing agency with a strong reputation for delivering high-quality results
  • We offer a collaborative and dynamic work environment, with opportunities for professional growth and development
  • We are committed to providing our employees with the tools and resources they need to succeed

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