Brand Director
2 days ago
About Bel Brands USA
Bel Brands USA is a leading food company that values innovation, collaboration, and growth. We are seeking a talented Brand Director to drive key growth initiatives and lead our marketing efforts.
Job Overview
We are looking for a seasoned marketing professional with a proven track record of driving business growth through strategic planning, brand management, and innovative marketing initiatives. The successful candidate will have a deep understanding of the consumer goods industry, excellent leadership skills, and the ability to collaborate effectively with cross-functional teams.
Responsibilities
- Create and align senior management and global partners to multi-year brand growth strategic plans as well as annual marketing plans based on critical analysis of business performance and US strategies.
- Owning and developing brand strategy bringing brand purpose to life inclusive of overall US growth strategy, local positioning, tactical plan, price/value proposition, strategic target activation and new product strategies across all channels including out of home/food service.
- Leading agency partner relationship to ensure maximum efficiency, breakthrough marketing activations and drive big impact on a high priority growth brand.
Requirements
- Bachelor's degree required, MBA preferred.
- 10+ years of relevant marketing experience (CPG preferred).
What We Offer
- Estimated Salary: $185,000 - $200,000.
- Bonus opportunity: 20%.
- 20 days PTO.
- 4% match on 401k.
- Health care by Cigna.
- Free Vision & Dental.
- Hybrid role based in NYC.
Bel Brands USA is an Equal Opportunity Employer
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