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B2B Content Specialist

2 months ago

Torrance, California, United States DocMagic Full time
Content Development Writer

About DocMagic

DocMagic stands at the forefront of providing advanced document generation, compliance, eSignature, and eMortgage solutions tailored for the mortgage sector. Established in 1987, we are recognized for our cutting-edge technology and unwavering commitment to quality. Our workplace fosters a culture of teamwork, innovation, and collaboration.

Why Join DocMagic

At DocMagic, your efforts are appreciated, and you have the opportunity to create a significant impact. You will engage in a cooperative atmosphere alongside talented colleagues in an award-winning office environment. Our architectural and design accolades reflect our commitment to excellence and growth.

Position Overview

The Content Development Writer position at DocMagic focuses on producing B2B content that drives lead generation, educational initiatives, and brand positioning strategies. You will work closely with various teams and external collaborators to craft high-quality written materials. Your responsibilities will encompass writing, editing, and adapting content for diverse marketing platforms.

Key Responsibilities

  • Create and oversee a variety of content formats including emails, white papers, articles, and social media updates
  • Partner with the marketing team to enhance content performance metrics
  • Conduct research and publish blog articles
  • Oversee social media engagement
  • Evaluate marketing metrics and refine content strategies accordingly
  • Perform keyword research to optimize for SEO
  • Identify audience needs and generate targeted content
  • Maintain content repositories and adhere to editorial standards

Core Competencies

  • Expertise in B2B marketing with relevant industry experience
  • Exceptional writing and editing capabilities
  • Enthusiasm for crafting compelling content
  • Creative and analytical thinking skills
  • Consistent brand messaging across all channels

Required Qualifications

  • Bachelor's degree in a relevant discipline
  • 5+ years of experience in content writing within related fields
  • Proficiency in B2B marketing
  • Strong research and verification skills
  • Ability to manage an editorial calendar effectively
  • Expertise in copywriting