Regional Sales Director

4 days ago

Irvine, California, United States TBC Corporation Full time
Job Description

The Regional Sales Manager will play a key role in supporting Midas franchisees in achieving success in their tire programs, parts programs, credit programs, and teaching best practices. This includes executing business model transformation and improving store operations, growing sales/profits, increasing the value of our franchise network, and growing new stores (both conversions and new construction).

Responsibilities
  • Build and maintain strong business relationships with Midas Franchisees and their key management personnel.
  • Coach Midas Franchisees in change management as they begin the transformation of their business, teaching them how to lead their teams to become a tire destination while growing car count by saying yes to every customer.
  • Execute tactics and strategies to transform the Midas Business Model from a basic service shop to a full service tire destination total car care retailer, coaching, training, and selling to our Midas Franchisees on how to become world-class tire retailers in a service-based environment.
  • Coordinate and lead regularly scheduled Midas dealer meetings by DMA, emphasizing improving retail execution, supplier initiatives, sharing best practices, implementing growth initiatives, and building a camaraderie amongst the dealers in the DMA.
  • Work with the Franchise Development team on all aspects of growing store count, focusing on saving stores, upgrading/transferring weaker dealers to stronger owners, and identifying new franchisees.
  • Engage with TBC support departments to help achieve franchisee goals, including marketing, training, call center, accounting, real estate, construction, purchasing, and tire merchandising.
Qualifications
  • Preferred:
    • 5+ years of experience managing a retail tire automotive service business and a sales background in the automotive industry.
    • Experience in multi-unit retail operations, including district/area management, store management, business planning, competitive analysis, and retail execution in a company-owned or franchise environment.
    • Franchise experience in automotive or other retail industries is desirable.
    • Bachelor's degree in business administration or other related field of study.
  • Required:
    • Ability to travel 70-80%.
    • Occasional nights and weekends to support franchisee special events.
    • Region includes San Diego, Las Vegas, Hawaii, and some locations in Los Angeles.
  • Desired:
    • Ability to challenge, motivate, influence, and communicate effectively.
    • Negotiating skills with proven capability to create 'win-win' outcomes.
    • Exceptional Microsoft Office Skills (PowerPoint, Word, Excel, and Outlook).
    • P&L management in a competitive automotive environment, thorough understanding of key financial metrics and ratios (cash flow, break-even, profitability, ROI, labor, controllable expenses, managing Gross Profit % vs. Gross Profit Dollars, etc.) and operational drivers with the ability to recommend and convince franchisees to make changes where appropriate.
    • Relationship building talent that gains the trust of franchisees to lead, motivate, change, and hold them accountable to all commitments.
    • Customer service orientation and a high level of professional integrity.
Company Overview

For 60 years, TBC Corporation (TBC), one of North America's largest marketers of automotive replacement tires, has been a tire company ahead of the curve. Through worldwide operations spanning wholesale, retail, and franchise, TBC also provides automotive maintenance and repair services with best-in-class brands. TBC meets the needs of consumers in search of total car care at more than 3,200 franchised and company-operated tire and automotive service centers under the brands NTB, Tire Kingdom, Big O Tires, and Midas. TBC serves wholesale customers in the United States, Canada, Latin America, Mexico, and the Middle East through NTW, TBC Brands, TBC Dealer Group, TBC International, and TBC de Mexico.

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