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Product Marketing Strategist
2 months ago
We are seeking a highly skilled Product Marketing Specialist to join our team at OpenEye. As a key member of our product department, you will be responsible for developing and executing launch strategies that support our product initiatives.
Key Responsibilities:- Communicate software releases to internal and external stakeholders, supporting the product management team.
- Develop product positioning content, marketing messaging, supporting resources, and sales enablement tools to ensure the successful launch of new products and features.
- Formulate the go-to-market strategy for key products and features, considering available data and insights, competitive landscape, and OpenEye positioning.
- Articulate how OpenEye technology is different and the problems the company helps customers solve for internal and external audiences.
- Understand technical products and software specifications, with the ability to translate them into meaningful benefits for impacted audiences.
- Act as the Voice of the Customer champion, collecting feedback from customer-facing teams to inform new product positioning and evaluate past product launches.
- Drive internal consensus and review of key assets to guarantee milestones and delivery dates are met.
- Communicate launch plans and available resources effectively across the organization to ensure all internal teams are informed and prepared.
- 3+ years of related Product Marketing experience, preferably within a technology company.
- Bachelor's degree in marketing, Communications, Public Relations, Business Administration, or a related field.
- Graphic Design experience and familiarity with PowerPoint, InDesign, & Photoshop.
- Extensive writing experience in crafting compelling positioning, marketing, and sales content.
- Excellent written and verbal communication skills with experience working with and communicating to different roles and teams across an organization.
- Detail-oriented with the ability to work on multiple projects simultaneously in a collaborative, fast-paced environment.
- A quantitative and analytical aptitude and a desire to make data-driven decisions.
- Passion for new technologies, innovative thinking, and working in fast-moving markets.
- The pay range for this opportunity is $25-$35 USD.
- Employees are eligible to purchase company stock at a discounted rate.
- Casual dress (Jeans are welcome).
- Medical, dental, vision & prescription benefits starting day 1.
- Generous medical plan subsidy and health savings account option with company contribution.
- Up to $5,000 annual company match for 401k.
- Company-paid short-term/long-term disability, AD&D, and life insurance.
- Paid maternity and paternity leave.
- 7 Paid Sick/Wellness days per year, except where local laws are more generous.
- 9 Paid Holidays per year.
- Educational Assistance Program covering non-degree support, undergraduate, and graduate degrees.
- Employee Equipment Program - Free system for your home.
OpenEye is an Equal Opportunity Employer.