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Social Media Specialist

2 months ago

Richardson, Texas, United States Richland Dental Full time

About Richland Dental

Richland Dental is a growing dental practice dedicated to providing exceptional patient care and building lasting relationships within our community. We are seeking a passionate and creative Social Media Manager to join our team and help us expand our online presence.

Job Description
  • Develop and execute engaging social media strategies across various platforms, including Facebook, Instagram, and TikTok, to increase brand awareness and patient engagement.
  • Create and schedule compelling content, such as posts, stories, and videos, that align with our brand identity and resonate with our target audience.
  • Monitor social media channels for comments, messages, and inquiries, responding promptly and professionally to build strong relationships with our online community.
  • Conduct research on industry trends and competitor activities to identify opportunities for content creation and engagement.
  • Collaborate with the marketing team to develop creative and impactful social media campaigns that support our overall business objectives.
  • Utilize graphic design skills to create visually appealing graphics and other visual assets for social media.
  • Write and proofread engaging social media captions, blog posts, and other content that is informative, persuasive, and error-free.
  • Track and analyze social media metrics to measure the success of campaigns and identify areas for improvement.
Qualifications
  • Strong understanding of social media platforms and best practices.
  • Knowledge of SEO principles for social media content.
  • Proficiency in Adobe Creative Suite (Illustrator, Photoshop) or other design software.
  • Excellent written and verbal communication skills.
  • Detail-oriented with strong proofreading abilities.
  • Ability to work independently and as part of a team.