Digital Marketing Director
2 days ago
About Richard Sandoval Hospitality
">We are a hospitality group with global impact. Our disciplined, strategic approach to food and beverage has built some of the most successful Latin restaurant concepts across the globe.
">Job Description
">The Account Lead, Digital will primarily lead the digital marketing strategy and implementation for specific Richard Sandoval Hospitality locations. This entails overseeing integrated marketing communications, lead generation, website marketing and management, email campaigns, social media engagement, video production, mobile marketing, viral campaigns, SEO and SEM, and other digital marketing efforts.
">This role requires strong quantitative and data analysis skills, along with effective project management and organizational abilities. Close collaboration with cross-functional teams, including brand, creative, analytics, and agency partners, is necessary to develop and execute data-driven campaigns that meet our business goals.
">Key Responsibilities
">- ">
- Manages the development of digital campaigns for signature multi-location restaurant brands.">
- Communicates the strategy, plan and progress, providing performance updates to internal teams and stakeholders. Drives the launch and optimizes performance marketing campaigns to achieve KPIs.">
- Works with designers within brand team to create compelling creatives that resonate with our target audiences.">
- Leverage customer insights to better segment, target and reach potential customers.">
Requirements
">Required Skills & Experience:
">- ">
- Proven experience (3+ years) as an Account Lead, Digital, digital marketing manager, digital account manager, growth marketing, digital strategy or a similar role.">
- Bachelor's degree with a major in marketing, advertising or related field.">
- Proficiency & experience running ad campaigns on digital advertising platforms (e.g. Meta, Google Ads).">
Estimated Salary Range
">$55,000 - $60,000
">Location
">Richard Sandoval Hospitality locations worldwide.
">Travel Requirements
">OCCASIONAL travel may be required to restaurants in the United States or overseas.
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