Product Marketing Leader

7 days ago

Santa Barbara, California, United States Invoca Full time
About the Role

The Invoca marketing team is seeking an experienced and dynamic Product Marketing Manager to lead go-to-market (GTM) strategy, messaging, and execution for our Contact Center solutions. As a key member of our team, you will work closely with product management, marketing, sales, and customer success leaders to drive adoption of Invoca's Contact Center solutions.

Key Responsibilities
  • Develop and execute comprehensive go-to-market (GTM) plans and materials to drive business growth for Invoca's Contact Center solutions.
  • Lead new product launches by working with cross-functional teams to develop and execute GTM plans and materials.
  • Document compelling, differentiated messaging and positioning statements to drive interest in and adoption of Invoca's Contact Center solutions.
  • Engage with Contact Center customers to understand their needs and buying behaviors to help them achieve maximum ROI and value using Invoca.
  • Be the voice of the customer at Invoca to work with product management to develop differentiated product roadmaps.
  • Track and understand the competitive landscape and develop competitive positioning for Invoca's Contact Center offering against competitors.
  • Partner with product management, marketing, sales, and customer success teams to develop content that supports the demand gen and selling process.
  • Deliver compelling enablement training for Invoca's GTM organization in support of product launches and to help Invoca capitalize on market trends.
  • Help position Invoca in the market by participating and presenting at relevant trade shows and events, engaging with analysts and press, and assisting with customer meetings.
Requirements
  • Minimum 5 years of experience in product marketing.
  • Knowledge of AI, including how it is being used in Contact Centers.
  • Expert understanding and experience with the go-to-market process, including pricing and packaging, along with the overall release management of critical customer-facing features.
  • Ability to clearly communicate strategy and vision, while also being able to lead cross-functional GTM teams to execute launches and upselling motions.
  • Strong verbal and written communication skills with demonstrated experience engaging and influencing senior executives.
  • Strong analytical and quantitative skills with the ability to use data and metrics to back up assumptions, recommendations, and drive actions.
  • Ability to think strategically and execute methodically.
  • Ability to thrive in a fast-paced environment where continuous innovation is desired.
  • History of teamwork and willingness to roll up one's sleeves to get the job done.
What We Offer
  • Paid Time Off - Invoca encourages a work-life balance for our employees.
  • Healthcare - Invoca offers a healthcare program that includes medical, dental, and vision coverage.
  • Retirement - Invoca offers a 401(k) plan through Fidelity with a company match of up to 4%.
  • Stock options - All employees are invited to ownership in Invoca through stock options.
  • Employee Assistance Program - Invoca offers well-being support on issues ranging from personal matters to everyday-life topics.
  • Paid Family Leave - Invoca offers up to 6 weeks of 100% paid leave for baby bonding, adoption, and caring for family members.
  • Paid Medical Leave - Invoca offers up to 12 weeks of 100% paid leave for childbirth and medical needs.
  • Sabbatical - We thank our long-term team members with an additional week of PTO and a bonus after 7 years of service.
  • Wellness Subsidy - Invoca provides a wellness subsidy applicable to a gym membership, fitness classes, and more.
  • Position Base Range - Salary Range $127,000-160,000/ plus bonus potential.

This role is remote and open to candidates located in the United States and Canada. Please note that we are unable to provide visa sponsorship for this position.

  • Senior Product Marketing Manager

    4 days ago

    Santa Barbara, California, United States Invoca Full time

    About Invoca:Invoca is a leading provider of revenue execution platforms that connect marketing, sales, and contact center teams to track and optimize the buying journey and drive revenue. With a strong presence in the industry, Invoca has established itself as a trusted partner for businesses looking to grow and succeed. Our team is passionate about...

  • Lead Product Marketing Strategist

    2 weeks ago

    Santa Barbara, California, United States Invoca Full time

    Job OverviewAbout Invoca:Invoca is a leader in the revenue execution space, providing a platform that seamlessly integrates marketing, sales, and contact center teams to enhance the customer buying experience and maximize revenue potential. With a robust workforce of over 300 professionals, a clientele exceeding 2,000, and impressive revenue figures, we are...

  • Senior Product Marketing Manager

    2 days ago

    Santa Barbara, California, United States Invoca Full time

    About the RoleThe Invoca marketing team is seeking an experienced and dynamic Product Marketing Manager to lead go-to-market (GTM) strategy, messaging, and execution for our Contact Center solutions. As a key member of our team, you will work closely with product management, marketing, sales, and customer success leaders to drive adoption of Invoca's Contact...

  • Senior Marketing Manager for Product Solutions

    2 days ago

    Santa Barbara, California, United States Invoca Full time

    Job OverviewAbout Invoca:Invoca is a leading provider of a revenue execution platform that seamlessly integrates marketing, sales, and contact center teams to monitor and enhance the purchasing journey, ultimately driving revenue growth. With a robust workforce of over 300 employees, a clientele exceeding 2,000, and an impressive revenue of $100M, we are...

  • Strategic Product Leader

    5 days ago

    Santa Clara, California, United States Palo Alto Networks Full time

    About the RoleWe are seeking a highly skilled Strategic Product Leader to join our team at Palo Alto Networks. As a key member of our Product Management Team, you will play a critical role in driving innovation and growth in our SASE organization.Key ResponsibilitiesDevelop and Execute Product Strategies: Collaborate with cross-functional teams to analyze...

  • Director, Partner Marketing Strategist

    4 days ago

    Santa Barbara, California, United States Invoca Full time

    About InvocaInvoca is a leading provider of revenue execution platforms that connect marketing, sales, and contact center teams to track and optimize the buying journey and drive revenue. With a strong presence in the industry, Invoca has established itself as a world-class SaaS company with a talented team of over 300 employees and a customer base of over...

  • Workplace Culture Leader

    7 days ago

    Santa Barbara, California, United States Covenant Living Communities Full time

    Job SummaryCovenant Living Communities seeks a highly skilled and experienced Employee Experience Leader to join our team. As a key member of our Human Resources department, you will be responsible for creating a positive and productive work environment that aligns with our company's mission and objectives.Key ResponsibilitiesOperational ExcellenceEnsure the...

  • Lead Product Marketing Strategist

    2 weeks ago

    Santa Clara, California, United States NVIDIA Corporation Full time

    Senior Product Marketing ManagerLocation: United StatesEmployment Type: Full-timeJob Overview:NVIDIA is a leader in artificial intelligence advancements, delivering innovative technologies that create transformative solutions. The mission of the NVIDIA AI Enterprise group is to enhance accessibility and value in AI for businesses. We are seeking a dedicated...

  • Senior Product Marketing Strategist

    2 weeks ago

    Santa Clara, California, United States Saicon Consultants, Inc Full time

    Job OverviewPosition: Senior Product Marketing Manager, Software FirewallsResponsibilities:As a Senior Product Marketing Manager for Software Firewalls at Saicon Consultants, Inc., you will serve as the primary advocate and market strategist for our Cloud Network Security offerings.Our ML-Powered Firewalls have maintained a leadership position for over a...

  • Lead Product Marketing Strategist

    1 week ago

    Santa Clara, California, United States NVIDIA Corporation Full time

    Senior Product Marketing ManagerLocation: United StatesEmployment Type: Full-timeJob Overview:NVIDIA is a leader in artificial intelligence advancements, delivering innovative technologies that create transformative solutions. The mission of the NVIDIA AI Enterprise group is to democratize AI, making it beneficial for organizations. We are seeking a...

  • Retail Operations Leader

    2 weeks ago

    Santa Barbara, California, United States World Market Inc Full time

    About UsFor over six decades, we have crafted a distinctive marketplace brimming with inspiring selections for home decorators, entertainers, and gift-givers. From global culinary delights and curated wines to handcrafted furniture and contemporary décor, we provide a premium assortment at exceptional value that is unmatched elsewhere.While product...

  • Senior Product Manager

    5 days ago

    Santa Clara, California, United States Astera Labs Full time

    About the RoleAstera Labs is a global leader in purpose-built connectivity solutions that unlock the full potential of AI and cloud infrastructure. Our Intelligent Connectivity Platform integrates PCIe, CXL, and Ethernet semiconductor-based solutions and the COSMOS software suite of system management and optimization tools to deliver a software-defined...

  • Product Marketing Manager

    1 week ago

    Santa Clara, California, United States Palo Alto Networks Full time

    About the RolePalo Alto Networks is a leading cybersecurity company that protects our digital way of life. We're seeking a talented Product Marketing Manager to help shape the marketing strategy for our innovative products.Key ResponsibilitiesDevelop and execute marketing strategies for our new product, Strata Cloud Manager for SASE and ADEM...

  • Cloud Security Product Marketing Strategist

    7 days ago

    Santa Clara, California, United States Palo Alto Networks Full time

    About the RoleWe are seeking a highly skilled Senior Product Marketing Manager to join our team at Palo Alto Networks. As a key member of our marketing organization, you will play a critical role in planning and executing the product marketing strategy for our Cortex offerings.Key ResponsibilitiesDevelop and execute product positioning, messaging, and...

  • Senior Marketing Manager for Product Strategy

    2 days ago

    Santa Clara, California, United States Saicon Consultants, Inc Full time

    Job OverviewPosition: Senior Product Marketing Manager, Software FirewallsResponsibilities:As a Senior Product Marketing Manager for Software Firewalls at Saicon Consultants, Inc., you will serve as the primary advocate and market strategist for our Cloud Network Security division.Our ML-Powered Firewalls have maintained a leadership position for over a...

  • Lead Product Marketing Strategist

    2 weeks ago

    Santa Clara, California, United States NVIDIA Corporation Full time

    Senior Product Marketing ManagerLocation: United StatesEmployment Type: Full-timeJob ID: JR1985671NVIDIA stands at the cutting edge of artificial intelligence advancements, delivering revolutionary technologies that enable transformative solutions. The mission of the NVIDIA AI Enterprise group is to democratize AI, making it both accessible and beneficial...

  • Lead Product Marketing Strategist

    2 weeks ago

    Santa Clara, California, United States NVIDIA Corporation Full time

    Senior Product Marketing ManagerLocation: United StatesEmployment Type: Full-timeJob ID: JR1985671NVIDIA stands at the cutting edge of artificial intelligence advancements, delivering innovative technologies that create transformative solutions. The mission of the NVIDIA AI Enterprise group is to democratize AI, making it accessible and beneficial for...

  • Lead Product Marketing Strategist

    1 week ago

    Santa Clara, California, United States NVIDIA Corporation Full time

    Senior Product Marketing ManagerLocation: United StatesEmployment Type: Full-timeJob Overview:NVIDIA stands at the cutting edge of artificial intelligence advancements, delivering innovative technologies that create impactful solutions. The mission of the NVIDIA AI Enterprise division is to democratize AI, making it both accessible and beneficial for...

  • Lead Product Marketing Strategist

    1 week ago

    Santa Clara, California, United States NVIDIA Corporation Full time

    Senior Product Marketing ManagerLocation: United StatesEmployment Type: Full-timeJob Overview:NVIDIA stands at the cutting edge of artificial intelligence advancements, delivering innovative technology to create transformative solutions. The mission of the NVIDIA AI Enterprise group is to enhance the accessibility and value of AI for businesses. We are in...

  • Senior Product Manager

    1 week ago

    Santa Barbara, California, United States Amazon Full time

    About the RoleWe are seeking a highly skilled Senior Product Manager - Technical to join our Artificial General Intelligence organization at Amazon. As a key member of our team, you will be responsible for leading the development and implementation of high-quality product roadmaps based on product strategy and vision.Key ResponsibilitiesProduct Roadmap...