Marketing and Communications Specialist
4 weeks ago
The Marketing Coordinator is a key member of the Eureka Resort team, responsible for handling a wide range of marketing functions, including communications, advertising, branding, digital marketing, and social media. This role requires a strong understanding of marketing principles and the ability to analyze data to inform marketing decisions.
Key Responsibilities:
Become familiar with Campaign Manager + Power BI reporting for all Eureka promotions
Assist in campaign-level post-mortems for all deployed monthly mailer campaigns and assist with property-specific promotional reviews
Be the back-up to all NV Promotion Manager duties
Assist Marketing staff with any ad hoc reporting requests and liaise with our player tracking partners as needed
Monitor, analyze, and react to daily and monthly dashboards + selected reports in Power BI
Spot areas to improve and target as needed
Consistent communication with Finance to align corporate and monthly goals
Alert Gold Club staff and applicable Marketing staff for maximum player engagement via email or Hub spot notes/tasking
Liaise with Finance Department to assure player reinvestment goals are achieved and managed
Assist in providing support and input into all marketing and operational projects related to database
Ensure the databases includes only active and mailable accounts by developing audits (under direction of Marketing Manager)
Prepares files for importing/exporting as needed
Requirements:
Analytical, problem solving, administrative, multi-tasking, organization, and prioritization skills
Interpersonal and communication skills (verbal and written), fluent in English
Ability to work efficiently, independently, and cohesively, consistently producing quality results
Proficiency in Gaming and Lodging software experience preferred
All other duties as assigned
Proven ability to handle confidential information with discretion, be adaptable to various competing demands, and demonstrate the highest level of service and response
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