Beauty Marketing Specialist
2 days ago
New World Beauty Inc is seeking a talented Beauty Marketing Specialist to join our team. As a key member of our marketing team, you will have the opportunity to develop and execute innovative social media strategies that engage our audience, promote our brand, and drive sales.
Responsibilities:
- Develop and execute social media strategies to engage our audience and promote our brand.
- Create compelling content for social media platforms, including Instagram, Facebook, YouTube, and TikTok, that highlights our products and brand value.
- Manage JLash's social media accounts by creating and scheduling posts, responding to comments and messages, and fostering engagement with our audience.
- Optimize social media content for improved visibility and engagement, utilizing relevant keywords, hashtags, and tags to enhance discoverability on social media platforms and search engines.
- Identify and collaborate with influencers, beauty-bloggers, and content creators in the beauty industry to promote our products and expand our reach.
- Plan and execute social media campaigns, including product launches, promotions, and giveaways, to drive brand awareness and sales.
- Capture high-quality product images and edit them for use in social media posts, advertisements, and promotional materials.
- Write engaging and persuasive copy for social media captions, advertisements, and promotional materials, maintaining consistency with our brand voice and messaging.
- Monitor social media metrics and analyze performance data to measure effectiveness.
- Stay up-to-date on beauty trends, social media best practices, and platform updates to ensure our content remains relevant and engaging.
Requirements:
- Experience in managing beauty social media accounts with proven success.
- Advanced skills in product photography, videography, and editing.
- Proficient in the Adobe Creative Suite (Photoshop, Premiere Pro, Adobe Illustrator).
- Must attend all photo shoots and assist as needed.
- Makeup Artistry skills (bonus, not a requirement).
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