Strategic Marketing Director for Floral Excellence

3 weeks ago


Miami, Florida, United States TEAM Concepts Corp Full time
Job Overview

The Strategic Marketing Director for Floral Excellence is a key leadership role that oversees the development and execution of comprehensive marketing strategies to drive business growth, enhance brand positioning, and manage social media presence.

This position requires a seasoned marketer with expertise in project management, team leadership, and graphic design. The ideal candidate will have a strong track record of driving engagement, developing compelling brand messaging, and collaborating with cross-functional teams to achieve business objectives.

About TEAM Concepts Corp

TEAM Concepts Corp is a leader in the staffing industry, with 29 years of outstanding performance and integrity within our community. As a female-owned and operated company, we are dedicated to keeping the business in the community and fostering a collaborative work environment.

Key Responsibilities
  • Marketing Strategy Development: Develop and execute comprehensive marketing plans to drive business growth, enhance brand positioning, and manage social media presence.
  • Project Management: Lead the planning, coordination, and execution of marketing projects across multiple channels, ensuring timely delivery and budget adherence.
  • Social Media Management: Oversee daily content creation, posting schedules, and community management across Instagram, Facebook, TikTok, LinkedIn, and Pinterest, tracking and analyzing performance metrics to optimize campaigns.
  • Graphic Design & Visual Marketing: Collaborate with the graphic design team to create visually appealing materials, ensuring brand consistency across all visual assets.
  • Team Leadership: Lead, mentor, and manage a team of social media specialists and graphic designers, providing ongoing feedback, performance evaluations, and development opportunities.
Qualifications
  • Bachelor's degree in marketing, Business, Communications, or a related field.
  • 5+ years of experience in a marketing role, with at least 2 years in a leadership or management capacity.
  • Strong project management skills, with experience managing social media strategies and driving engagement.
  • Proficiency in graphic design tools such as Adobe Creative Suite (Illustrator, Photoshop, InDesign).
  • Excellent written and verbal communication skills, with ability to analyze marketing data and make strategic decisions based on insights.

Estimated salary: $80,000 - $110,000 per year, depending on experience.



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