Product Director
3 weeks ago
At OneAmerica Financial, we strive to create a better future for our customers. As a Product Manager, you will play a key role in designing, developing, and executing the growth of our Life & Disability product portfolio. This position will act as product owner for assigned product lines, responsible for formulating, preparing, and implementing product strategies and action plans, as well as monitoring and managing the performance of assigned products throughout the full product life cycle.
Key Responsibilities:
- Assess key market factors, including competitive landscape, consumer and policyholder insights, and unmet customer needs to identify areas of opportunity for differentiated product or service enhancements to meet customer expectations and achieve growth objectives.
- Translate consumer insights into actionable strategies and initiatives as part of business, marketing, and product development plans.
- Execute programs and initiatives in support of improving satisfaction with all key constituents.
- Ensure appropriate product training and positioning is developed to educate internal and external teams.
- Partner with underwriting & actuarial to evaluate effectiveness of product performance and leverage insights for influencing product improvement initiatives.
- Act as primary liaison to other areas, to include Sales, Legal, Underwriting, Claims, and Operations on assigned products. Troubleshoot compliance, service, systems, and claim issues and work with our partners to resolve.
- Complete regular and comprehensive competitive analysis, using all available data sources; customer feedback, field, broker, industry contacts, industry surveys, and other publicly available competitor information.
- Provide subject matter expertise review and oversight of messaging for marketing materials and materials posted on available platforms.
- Champion and drive the development of new products and enhancements of existing products from market assessment through the full product life cycle.
- Bring thought leadership and knowledge of the external benefit technology ecosystem to prioritize and deliver impactful integration opportunities.
- Act as Product Owner and lead to execute product development projects.
- Collaborate with others across the product area and employee benefits organization to define business requirements for product, contracts, claims, online capabilities, and service.
- Define and drive Go-to-Market Strategy working with Sales, Account Management, Underwriting, Actuarial, and Marketing to define target markets and marketing strategy.
Requirements:
- Bachelor's degree required.
- At least 3-5 years' experience in the insurance industry with domain experience in life, disability, absence management, and paid family & medical leave, preferably with a large market carrier.
- Knowledge and experience working with external partnerships.
- Knowledge and experience working within the benefit technology ecosystem a plus.
- Proven ability to influence cross-functional teams to achieve results in a dynamic, rapidly changing market.
- Must be customer-focused and able to skillfully manage relationships and expectations with Sales and all other internal and external stakeholders.
- Strong project management and communication skills, with demonstrated success influencing and achieving results through others.
- Ability to draft and produce clear supporting documents in PowerPoint, Excel, etc.
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