Marketing Coordinator with Creative Expertise

2 days ago

Bolivar, Missouri, United States Balance Within - Integrative Physical Therapy Full time
Job Opportunity

We are seeking a highly skilled Marketing Coordinator to join our team at Balance Within - Integrative Physical Therapy. As a key member of our marketing team, you will be responsible for developing and implementing effective marketing campaigns to promote our services and attract new patients.

Key Responsibilities:

  • Develop and execute marketing strategies to increase brand awareness and drive patient engagement
  • Collaborate with our Physical Therapy team to create engaging content for social media, email, and blog platforms
  • Design and create visual content using Canva, including social media posts, flyers, and email images
  • Provide regular marketing reports to the clinic owner, including lead generation, source of leads, cost per lead, sales closed, conversion percentages, and ROI
  • Assist in creating, updating, and managing various campaigns in our CRM system
  • Manage our social media presence and Google My Business site
  • Oversee the inbound lead cleaning and follow-up process to ensure all leads are qualified, cleaned, tracked, and followed up on according to our process
  • Work with our SEO/Google Ads/Facebook Ads company to improve our rankings, ad performance, and hold top positions for critical keywords
  • Manage our referral rewards program
  • Assist in the production of in-clinic and virtual workshops, coordination of health fairs, networking, and other community events
  • Assist in the creation, updating, and production of our Shock-And-Awe materials and other sales collateral

Requirements:

  • Deep understanding of our target market, USP, services, and products
  • Deep understanding of direct response marketing
  • Excellent organizational, time management, and problem-solving skills
  • Ability to write effective marketing copy (basic sales copywriting)
  • Excellent attention to detail and dependability
  • Advanced skills with Word, Excel, Canva (or other graphic design program), CRM systems
  • Ability to produce ROI reports for various marketing initiatives
  • Ability to properly format marketing communications, e-mails, social media, and sales letters
  • Ability to create a production schedule and follow it
  • Ability to work under deadlines and on schedule
  • Ability to plan work so that it is completed on time
  • Experience with and proficient in organic social media marketing
  • Demonstrates an ability to quickly and proficiently understand and absorb new information; is tech-savvy
  • Has experience in a business or industry where targets need to be met

About Us:

Balance Within - Integrative Physical Therapy is a Premiere Integrative Physical Therapy practice of the Midwest, offering a cutting-edge combination of Traditional and Holistic therapies to give our patients the best results possible. Our goal is to help as many people as possible enjoy an active lifestyle and avoid medications or surgeries.

Compensation:

Competitive Full-Time or Part-Time pay available ($18-23/hour depending on experience and skill level) with some Benefits. Opportunity for increased pay with career advancement.

Location:

Delafield, WI

How to Apply:

If you think you'd be a good fit for this position, we invite you to apply by clicking the "Apply" link. This could be your chance to get involved in a fast-growing business and to help people improve their quality of life every day.

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