Principal UX Designer

4 weeks ago


Orange, Connecticut, United States Iberdrola Full time
Job Summary

The position of Principal User Experience Designer sits within the Customer Experience and Digital Transformation team that services all operating companies within Avangrid Management Company. Avangrid is part of Iberdrola, a global energy leader, the number-one producer of wind power, and one of the world's biggest electricity utilities by market capitalization. The group supplies energy to over 100 million people in the countries in which it operates. We're looking for an experienced professional who will ensure customer satisfaction and trust amongst Avangrid's family of leading brands. In this role, you will be responsible for continuously looking for ways to improve our customer experience and products, ensuring that customers have a seamless, value-add experience when engaging with the Avangrid brands. This position is intended for someone who is customer obsessed, consistently works to uncover opportunities to improve the User Experience and can work cross-functionally to solve issues. We are looking for someone who is data-driven, and also understands the importance of empathy and compassion as it relates to serving customers. This person is excited to map customer interactions and ultimately deliver a seamless experience to our customer base of 3M+ households.

Key Responsibilities
  • Working with Senior and Junior designers, leading activities within the group.
  • Leading and executing product design activities within agile product development team(s) - producing deliverables and artifacts, including requirements visualization, participatory design, concept models, scenarios, user journeys/flows, wireframes, interactive prototypes, UX copywriting, and visual designs.
  • Partnering with digital business stakeholders to define experience strategies that achieve the business goals.
  • Working across functional teams to understand business and feature requirements, and within agile product development team(s) to breakdown features into user stories, that are ultimately groomed with detailed design prior to story acceptance.
  • Providing feedback and direction to ensure intuitive and innovative solutions and driving consistency following established experience design principles and guidelines - in compliance with the global experience language and advancing the aspirational experience strategy.
  • Providing constructive feedback to other UX Designers to ensure the team is delivering high-quality, data-driven experience designs and visual designs.
  • Partnering with UX researchers and other product leaders to test and optimize the end-to-end digital experience, for the purpose of maintaining cohesion across the broader digital ecosystem and solving cross-application design challenges.
  • Assessing and optimizing the performance of new existing products and services by conducting/participating in usability testing and interpreting analytics data.
  • Presenting work to product stakeholder and leadership teams.
  • Leading our partner vendors and design agencies when internal resources aren't available.
  • Ensuring all your design work is aligned to our design system.
  • Partnering with the development and design system teams to ensure design solution is implemented correctly and consistently.
  • Relentlessly advocating for the customer's needs every step of the process.
  • Executing the experience strategy from design concepts through detailed design and presenting work to stakeholders and leadership teams.
  • Leading the integration of the user research and brand messaging in the design process.
  • Creating user journey maps, workflows, personas, day-in-the-life scenarios, and use case summaries to help deepen the organizational understanding of our users.
  • Facilitating design-centered workshops and visioning exercises with cross-functional stakeholders based on opportunities identified through research.


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