Public Relations Manager

3 days ago


South Hill, Virginia, United States VCU Health Full time
About the Role

This exciting opportunity is available at VCU Health, where we are committed to delivering exceptional patient care and advancing medical research. As a Marketing Communications Specialist, you will play a key role in supporting our outreach and service line communications initiatives, including project management to guide the implementation of marketing strategies that support the brand positioning of VCUHS Medical Center.

Responsibilities

The successful candidate will manage the implementation of communications plans to include direct mail, collateral production, advertising, and events, including account management and coordination with vendors and ad agencies. They will develop and manage outreach initiatives, including community educational seminars, speakers' bureaus, trade show participation, and event support. Additionally, they will partner with Service Line Directors and other leaders to ensure alignment of system and business unit goals and priorities in the development and implementation of communications plans that focus on patient and employee audiences.

Requirements

To be successful in this role, you will need a Bachelor's Degree in Communications, Marketing, Business, or a closely related area from an accredited program. A minimum of three years experience in a public relations or community outreach position is also required, including development and implementation of communications plans, coordination of direct mailings, collateral production, and advertising, as well as account management and coordination of vendors and ad agencies. A Master's Degree in Communications, Marketing, Business or a closely related field from an accredited program is preferred.

Benefits

As a Marketing Communications Specialist at VCU Health, you can expect a competitive salary of $65,000 - $85,000 per year, depending on experience. In addition to a comprehensive benefits package, you will have opportunities for professional growth and development in a dynamic and supportive environment.



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