Sports VIP CRM Manager

20 hours ago

New York, New York, United States Hard Rock Digital Full time
Job Title: Manager, Sports VIP CRM

We are seeking a highly skilled and experienced Manager, Sports VIP CRM to join our team at Hard Rock Digital. As a key member of our sports betting team, you will be responsible for developing and managing the sports betting VIP players program.

Key Responsibilities:
  • Design and implement customer marketing and sales strategies to capture a greater share of wallets and attract new business.
  • Analyze customer data and use CRM software to gain insights into customer behavior and develop creative solutions to grow loyalty and player acquisition.
  • Develop and manage new promotional and event-driven campaigns to drive the ongoing development of the VIP and potential VIP program.
  • Monitor customer satisfaction, individual customer profiles, and transactional data to develop deep insights into what drives each customer and the best way to maintain ongoing customer engagement.
  • Ensure compliance with all licensing regulations and maintain brand integrity.
  • Provide strategic advice and recommendations to leadership in the development, implementation, and evaluation of new or modified operating policies, practices, and procedures.
  • Provide professional consultation and leadership to all VIP staff employed by Hard Rock Digital as a principal point of expertise on all matters relating to the sports VIP program.
Requirements:
  • At least 3+ years of experience in a similar role, such as account management or sports CRM management.
  • Excellent leadership experience.
  • Ability to build extraordinary relationships quickly.
  • Ability to work with central departments such as marketing, BI, etc.
  • Drive continuous improvement in marketing and communication.
  • Deep understanding of digital sports betting VIP customers, promotions, and product features that produce ongoing world-class customer experiences.
  • Knowledge of the wider market trends and key competition.
What We Offer:
  • Competitive pay and benefits.
  • Flexible vacation allowance.
  • Start-up culture backed by a secure, global brand.
  • Opportunity to drive informed decision-making for a best-in-class sports brand.

We are an equal-opportunities employer and celebrate diversity and inclusion in the workplace. If you are passionate about digital sports betting and have a strong understanding of VIP customer experiences, we encourage you to apply for this exciting opportunity.

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