Research and Data Analyst

1 day ago


Bremerton, Washington, United States Kitsap Transit Full time
Job Summary

We are seeking a highly skilled Research and Data Analyst to join our Marketing department. The successful candidate will be responsible for leading the department's research needs in priority areas, including customer experience, ridership growth, and marketing campaigns.

The ideal candidate will have a strong background in data analysis, digital marketing, and transportation planning. They will be able to collect, analyze, and present data on paid, earned, shared, and owned (PESO) media, service quality/performance, and channel performance.

The Research and Data Analyst will work closely with cross-functional teams to identify business opportunities and develop strategies to improve customer satisfaction and experience.

Key Responsibilities
  • Lead the Marketing department's research needs in priority areas
  • Collect, analyze, and present data on PESO media, service quality/performance, and channel performance
  • Develop strategies to improve customer satisfaction and experience
  • Work closely with cross-functional teams to identify business opportunities
Requirements
  • Bachelor's degree in business analytics, marketing, planning, social science, computer science, data science, data analytics, statistics, math, physics, human-centered design and engineering, transportation engineering, engineering, economics, environmental studies, geography, or a closely related field
  • At least two years of increasingly responsible experience in data analysis, digital marketing/advertising, demographic/behavioral research, transportation planning, consulting, or business development
Preferred Qualifications
  • Tableau Certified Data Analyst
  • Google Data Analytics Professional Certificate
  • Microsoft Power BI Data Analyst Professional Certificate
  • Microsoft Azure Data Fundamentals Certificate
  • Data Engineer Associate Certificate


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