Strategic Content Lead
4 days ago
Company Overview
">Razorfish is a digital agency that has been leading the marketing industry since its inception. In 2020, we underwent a significant transformation, focusing on fostering an inclusive work environment where diversity and individuality thrive. Our goal is to create unforgettable experiences that enrich lives by embracing our differences.
About the Role
">We are seeking a Senior Strategist for B2B Content and Engagement Strategy to partner with our fintech client's teams in developing their B2B Content Strategy. This role will guide the creation of effective content that solves for audience needs, while also leading the creative development of individual content briefs for specific asset releases critical to the client's B2B Platform success.
Key Responsibilities
">- Messaging Framework Development">
Create comprehensive messaging strategies that address key pain points across different B2B segments through client B2B products and solutions.
CUSTOMER JOURNEY MAP CREATION">Design strategic customer journeys using presentation or collaborative tools like Figma or Miro to identify key touchpoints and engagement opportunities across owned B2B channels and deliver mid to lower funnel messaging to drive customer acquisition goals.
Content Strategy Development">Partner with the strategy team and client's internal content team to develop their B2B Global Content Strategy across owned channels, building content strategies and B2B thought leadership for channels such as email, social, and other media platforms.
Content Brief Development">Develop individual content briefs for planned content releases that guide the creation of impactful assets aligned with the client's B2B Global Content Strategy.
Qualifications and Skills
">- Proven experience in developing content strategies and messaging frameworks for B2B audiences.
- Strong understanding of customer journey mapping and its application to content strategy.
- Proficient in using research and insights to inform strategic decisions.
- Excellent verbal and written communication skills to effectively collaborate with teams and articulate strategic directions.
- Ability to manage multiple projects and priorities in a fast-paced environment, adapting strategies based on evolving insights and feedback.
- Experience reaching B2B audiences through specific channel strategies (digital, social, email, etc.), building Ideal Customer Profiles, and familiarity with B2B marketing strategies like Account Based Marketing.
Benefits
">- Paid Family Care for parents and caregivers for 12 weeks or more.
- Monetary assistance and support for Adoption, Surrogacy, and Fertility.
- Monetary assistance and support for pet adoption.
- Employee Assistance Programs and Health/Wellness/Comfort reimbursements.
- Tuition Assistance.
- Paid time off including Flexible Time off, Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more.
- Matching Gifts programs.
- Flexible working arrangements.
- 'Work Your World' Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility).
- Business Resource Groups that support multiple affinities and alliances.
Compensation Range: $84,500 - $115,500 annually.
-
Content Visionary for Fintech
3 days ago
West Hollywood, United States Publicis Groupe Full timeRole Summary">The Senior Strategist for B2B Content and Engagement Strategy at Razorfish will play a key role in driving the development of the company's B2B Content Strategy, collaborating closely with a fintech client's teams to create effective content that addresses specific audience needs. This position will involve leading the creative development of...
-
Senior B2B Content Strategist
4 days ago
West Hollywood, United States Publicis Groupe Full timeJob Description">The Senior Strategist for B2B Content and Engagement Strategy will be responsible for partnering with a fintech client's teams to develop their B2B Content Strategy, guiding the creation of effective content that solves for audience needs. This role will also lead the creative development of individual content briefs for specific asset...
-
Strategic Vice President
3 weeks ago
West Hollywood, United States The Regent Group Full timeStrategic Vice PresidentThe Strategic Vice President will drive business growth and development through strategic planning, innovation, and leadership. This individual will work closely with the agency's account management, creative, and analytic teams to provide strategic insights and direction, fueling the development of communications initiatives that...
-
Content Strategist and Marketing Lead
3 weeks ago
West Hartford, Connecticut, United States Colt's Manufacturing Company LLC Full timeCompany OverviewColt's Manufacturing Company LLC is a leading manufacturer of firearms, with a rich history dating back to 1836.Salary Range: $65,000 - $74,000 per yearJob DescriptionWe are seeking a highly skilled Content Strategist and Marketing Lead to join our team. In this role, you will be responsible for coordinating various marketing programs,...
-
Content & Product Marketing Manager
2 weeks ago
West Lebanon, United States AppCast Full timeAppcast is the global leader in programmatic recruitment advertising technology and recruitment marketing services. With advanced technology, unmatched market data and a team of the industrys best recruitment marketers, Appcasts technology and services manage job advertising annually for enterprise clients across multiple industries and geographies....
-
Content Marketing Manager
4 weeks ago
West Chicago, United States Whalen Group Executive Search Full timeAre you passionate about creating impactful brand content? Our client, a fast-growing eCommerce company specializing in customizable truck upgrades, is seeking a Content Marketing Manager to lead their Content Team. Founded in 2016, they are known for their commitment to quality, customization, and excellent customer service. This on-site role in West...
-
Strategic Marketing Leader
3 weeks ago
West Des Moines, Iowa, United States Vero Health Center Full timeJob SummaryAt Vero Health Center, we are seeking a highly skilled Strategic Marketing Leader to join our team. This role is responsible for developing and executing comprehensive marketing strategies to drive business growth and engagement.About the RoleThis position will oversee end-to-end content strategies, manage digital content, events, and marketing...
-
Content Editor for Pharmaceutical Marketing
3 weeks ago
West Chester, Pennsylvania, United States Synchrony Group Full timeCompany OverviewSynchrony Group is an independently owned network of companies, headquartered in the United States. At Synchrony, we are dedicated to providing high-quality products and services in the medical communications industry. Our vision is to create value for our clients and opportunities for our team members, while working together to improve...
-
Strategic Trade Development Manager
3 weeks ago
Hollywood, California, United States Soho House & Co. Full timeAt Soho House & Co., we are seeking a highly skilled and experienced Strategic Trade Development Manager to join our team.The role will be responsible for developing strategies to grow trade partnerships with interior designers and architecture firms, as well as overseeing active accounts and ensuring seamless execution of strategies.This is a dynamic role...
-
Senior Art Director
4 months ago
West Hollywood, United States Patrick Ta Beauty Full timePatrick Ta Beauty is looking for a talented, passionate Senior Art Director to help shape the creative vision that will define the future of our rapidly growing brand. The Senior Art Director will be responsible for refining and championing the brand's creative vision across all consumer touchpoints, including brand identity, packaging, visual merchandising,...
-
West Hollywood, United States Abstraction Media Full timeAbout the Show: "Wild Truth with Max Amini" is an ambitious, long-form TV show/podcast with a live studio audience that dives deep into the world of entertainment, comedy, lifestyle, spirituality, nutrition, and health. Hosted by renowned comedian Max Amini and produced by Abstraction Media Inc., the show features candid, hour-long conversations with...
-
Digital Content Specialist
3 weeks ago
West Middlesex, United States WernerCo Full timeDigital Content Specialist ID 2024-1942 Category Marketing Position Type Regular Full-Time About Us ProDriven Global Brands is a world leader for innovative safety and security solutions that trade professionals prefer over all others. ProDriven solutions increase jobsite productivity and provide...
-
Director, Influencer Relations
1 month ago
West Hollywood, United States 2degrees Full timeAt 2 Degrees, we’re a team of creatively driven innovators and inspired entrepreneurs pushing the boundaries of pop culture. We influence culture by developing unmatched relationships with those who create it.We are seeking an Influencer Relations, Director to join the team. You must have a passion for entertainment and possess knowledge of the talent...
-
Strategic Business Development Manager
2 weeks ago
Hollywood, California, United States Criteria Corp Full timeCriteria Corp is a leading provider of innovative talent management solutions.We are seeking an experienced Enterprise Account Manager to drive revenue growth with our existing customers by deploying sophisticated sales strategies that pinpoint expansion opportunities into new orgs or departments, and proactively identifying opportunities to upsell and...
-
Operations Coordinator
4 days ago
West Hollywood, United States 24 Seven Talent Full time$23.45/hr + benefits on W2Hybrid in West Hollywood, CA (onsite Wednesdays)3+ month contract with likely extension/conversionOur client is a leading entertainment provider! They are seeking a professional individual to serve a critical role supporting deal management and business operations functions, including managing rights, terms, and content windowing,...
-
Creative Visionary for Prestige Beauty Brand
6 days ago
West Hollywood, United States Patrick Ta Beauty Full timeAbout the RoleWe are seeking a highly skilled and experienced Senior Art Director to lead our creative vision and shape the future of our rapidly growing prestige beauty brand. As a key member of our team, you will be responsible for refining and championing our brand's creative expression across all consumer touchpoints.Key ResponsibilitiesPartner with our...
-
Hollywood, Florida, United States TriOptus LLC Full timeOverview">We are seeking a Strategic Technical Visionary to join our team at TriOptus LLC. As a key member of our organization, you will play a crucial role in shaping the technical direction of our enterprise solutions.About the Role">This is a high-level position that requires a deep understanding of both client-side and server-side technologies, including...
-
Training Program Specialist for Higher Education
3 weeks ago
Hollywood, Florida, United States Hunter Hamilton Full timeWe are seeking a skilled Instructional Designer to partner with our top client in the higher education space on their need for an innovative training program. If you're someone that believes in the positive impact of continuing education and helping others plan to reach their educational and career goals, this might be the ideal opportunity for you.This is...
-
Strategic Management Professor Opportunity
3 weeks ago
West Lafayette, Indiana, United States Purdue University Full time**About the Role**We are seeking a highly qualified faculty member to join our Strategic Management Area at Purdue University as a Clinical Assistant Professor. This is an exciting opportunity for individuals with expertise in strategic management, entrepreneurship, and innovation.**Job Overview**Purdue University's Mitch Daniels School of Business is...
-
Finance Leader for High-Growth Environment
3 weeks ago
West Hollywood, United States Genesis Partners Full time**Company Overview**Genesis Partners is a highly dynamic and rapidly growing company that seeks an accomplished Vice President of Financial Planning & Analysis (FP&A) to lead strategic financial planning and position the company for sustainable, long-term success.This role offers an incredible growth trajectory, with a potential pathway to CFO within the...