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Studio Director
2 months ago
Job Overview
The Studio Director leads the studio in all aspects of membership acquisition, retention, employee development, and achieving sales quotas. This individual will be responsible for the hiring, onboarding, and supervising of team members; planning, and assigning daily, weekly, and monthly goals, providing excellent customer service and directing work tasks. The Studio Director will manage all aspects of the employee life cycle with continuous coaching, annual performance reviews, and rewarding and recognizing high performers. This role reports to the Regional Sales and Operations Manager.
Key Responsibilities
- Oversee the daily sales, performance, utilization, and operational needs of the studios.
- Meet and exceed the key performance indicators (KPI) in areas of sales, revenue, membership, lead generation, and attrition.
- Generate sales leads through various operational initiatives and outreach tools.
- Develop sales performance action plans based on membership targets.
- Provide valid, timely, and accurate daily reports of studio performance.
- Hire, train, and develop studio staff to perform at a high level and achieve key performance indicators (new joins, reduce cancellations & declines, sales targets, etc.).
- Lead weekly meetings and trainings with staff to ensure organizational efficiencies, goal planning, and staff development.
- Collaborate cross-functionally with Head Coach, Regional Leaders, and corporate teams, including Marketing, Human Resources, Payroll, and Business Support Services.
- Maintain the cleanliness, upkeep, and functional efficiency of fitness equipment and the studio facility; support may include moderate cleaning and/or assistance from facility contractors.
- Act as a brand ambassador for community engagement, civic networking, and collaborative initiatives. Execute and coordinate company marketing and ongoing sales drivers (pre-sale events, studio events, outreach).
- Maintain inventory and tracking of all studio equipment, shipments, janitorial, and retail merchandise, including apparel, heart rate monitors, accessories, and other devices.
- Studio operations will require work on weekends and holidays.
- Build cohesion and engagement through regular participation in classes and events.
Requirements
- Demonstrate a competitive drive and performance at a high level.
- Ability to prioritize, organize, and effectively complete duties and projects.
- Ability to manage difficult or emotional customer and employee situations.
- Ability to lead, train, and develop others.
- Motivate and inspire team members to meet highly attainable goals.
- Interpersonal savvy with successful ability to connect with members, community, and public.
- High business acumen with strength in making decisions that add value to the business.
- Excellent written and verbal communication skills.
- Proficiency in Microsoft Office, mobile applications, and CRM's.
Education & Experience
- High school diploma or equivalent.
- Bachelor's degree, preferred.
- 1-2 years of Orangetheory Fitness experience a plus.
- 1 year of experience in retail or direct sales management/lead generation work settings.
Work Conditions
- Routine telephone and email correspondence with internal and external customers.
- Frequent walking indoors and outdoors.
- Ability to lift 40 lbs.
- Ability to bend, squat, reach, kneel, step, and stand on feet for extended periods of time.
- Routine high levels of noise within the work environment.
- Ability to work flexible schedules as needed, including weekends and holidays.
- Routine travel within the local region; occasional travel outside of the local region.