Sales Account Executive III

4 weeks ago


Panama City, Florida, United States WMBB Full time
Job Title: Account Executive III

At WMBB, we are seeking a highly motivated and experienced Account Executive III to join our Sales Department. As an Account Executive III, you will be responsible for increasing sales volume with assigned accounts, aggressively seeking new customers, and executing plans and strategies set forth by sales management.

Key Responsibilities:
  • Implement strategies to consistently grow revenue and exceed revenue goals.
  • Establish credible relationships with local business community.
  • Makes sales calls on existing and prospective clients.
  • Maintains assigned accounts and develops new accounts.
  • Prepares and delivers sales presentations to clients.
  • Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible.
  • Provides clients with information regarding rates for advertising placement in all media.
  • Develops advertising schedules with clients and station personnel responsible for placing advertising into station media.
  • Works with clients and station personnel to develop advertisements.
  • Performs other duties as assigned.
Requirements and Skills:
  • Bachelors degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience.
  • Minimum one year's experience in sales, preferably in the media field.
  • Valid driver's license with an acceptable driving record.
  • Experience achieving long-range objectives and implementing the strategies and actions to achieve them.
  • Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment.
  • Fluency in English.
  • Excellent communication skills, both oral and written.
Additional Information:

The Account Executive III must be able to sit, conduct telephone conversations, use electronic mail, write letters and memos, conduct face-to-face discussions with individuals or groups, make decisions without supervision, make decisions that impact the results of co-workers, work in close proximity to others, work outdoors in all weather conditions, and work indoors in environmentally controlled conditions.

Qualified applicants will receive consideration for employment without regard to their race, color, religion, national origin, sex, protected veteran status or disability.



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