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Event Marketing Specialist

2 months ago


Simpsonville, South Carolina, United States Jackson Marketing Group Full time
Experiential Marketing Producer

The Experiential Marketing Producer (EMP) will collaborate closely with the Account and Experiential teams, serving as the primary onsite agency representative for clients. This position emphasizes exceptional customer service in all engagements. The EMP will oversee the execution and management of the programmatic elements of client accounts, ensuring that strategies are implemented punctually and within financial parameters. Furthermore, the EMP will lead and guide onsite teams, promoting effective communication and teamwork between the agency and the client. A positive demeanor, high performance expectations, and meticulous attention to detail are crucial attributes for the EMP.

Key Responsibilities:

Client Engagement and Insight

  • Maintain a comprehensive understanding of the client's sector, offerings, and services
  • Design and oversee tailored programs for clients
  • Introduce innovative concepts to enhance client satisfaction

Account and Project Oversight

  • Conduct research and gather information for planning and proposals
  • Facilitate communication with the logistics team and other stakeholders
  • Lead project meetings and ensure effective program delivery
  • Identify potential business growth opportunities with clients
  • Provide regular updates to senior management

Event Coordination

  • Act as the onsite liaison for clients and vendors
  • Manage event setup and teardown processes

Administrative Duties

  • Document billable hours and complete client interaction reports

Essential Skills:

  • Bachelor's degree in a relevant field or equivalent professional experience
  • Strong analytical and presentation capabilities
  • Exceptional interpersonal and communication skills
  • Ability to manage multiple tasks and think strategically
  • Proactive communication, time management, and organizational skills
  • Flexibility and problem-solving skills
  • Proficiency in MS Outlook, Word, PowerPoint, and Excel

Preferred Qualifications:

  • Previous experience in motorsports or marketing
  • Capability to operate various vehicles

Travel Requirements:

  • Frequent travel is necessary

Supervisory Duties:

  • Manage event support personnel, contractors, and seasonal staff

Physical Requirements:

This role may involve operating company vehicles and heavy machinery, as well as walking significant distances, lifting heavy items, and working in diverse environments.

Work Conditions:

The noise level and working conditions may vary based on the location, ranging from a moderate office setting to bustling event venues.