Senior Business Intelligence Manager
4 weeks ago
The Senior Business Intelligence Manager will play a critical role in driving business growth and strategy at HP Hood. This position will focus on building and scaling sales insights capabilities and tools, identifying business trends and opportunities to drive the company forward. The successful candidate will be responsible for providing strategic guidance and thought leadership on emerging trends and competitive activity, monitoring market headwinds and tailwinds, and analyzing their implications to Sales initiatives and business objectives.
Key Responsibilities:
* Provide strategic guidance and thought leadership on emerging trends and competitive activity, identifying risks and opportunities across the Food and Beverage industry.
* Monitor market headwinds and tailwinds, and analyze their implications to Sales initiatives and business objectives.
* Collaborate with cross-functional teams in the commercialization process, vetting new item opportunities and initiatives.
* Develop customer-level forecasts, providing a Sales Team point-of-view on likelihood of innovation success, ideal launch timing, and execution recommendations.
* Track the success of our innovation against KPIs and competitors, allowing for in-year adjustments to support growth plans.
* Provide regular updates to Sales and Sales Leadership on the innovation pipeline, commercialization efforts and overall project progress.
* Establish KPIs and performance metrics to measure the effectiveness of MAPS (merchandising, assortment, pricing, shelving) and strategic selling initiatives, driving continuous improvement.
* Help shape our Annual and Long-Term forecast outlook by providing customer and market intelligence, identifying growth opportunities and monitoring competitive activity.
Requirements:
* Bachelor's degree required, Masters in a quantitative discipline preferred
* Academic plus equivalent business experience will be considered
* 5-7+ years of experience in CPG, preferably with a Food or Beverage manufacturer
Skills and Competencies:
* Ability to take initiative and work autonomously, working well with ambiguity and asking the right questions to get at the solution.
* Strong planning, organization and project management skills, along with excellent interpersonal, written/oral communication and presentation skills.
* Ability to draw conclusions from large amounts of data and summarize findings in a concise and compelling way.
* Demonstrated success in influencing senior stakeholders and leadership on strategic direction based on analytical recommendations.
* Proficiency in Power BI, Excel, MS Office Suite
* A thorough understanding of both syndicated and consumer panel data as well as the provider's platforms/portals (IRI/Circana, SPINS, Luminate, Numerator...etc.)
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