Regional Sales Specialist

1 week ago


Sacramento, California, United States Fresh Express Full time
Job Title: Regional Customer Specialist

Fresh Express, a leading provider of value-added salads, is seeking a highly skilled Regional Customer Specialist to manage and execute retail sales initiatives in the northern California and Pacific Northwest area.

Key Responsibilities:

  • Develop and execute sales plans and budgets that align with company and distributor strategies to achieve business targets.
  • Analyze customer P&Ls to identify areas for margin improvement and present category management data to customers.
  • Assist in developing customer pricing protocols and identify opportunities for trade-up plans to improve volume and profitability.
  • Manage marketing development funds and budgets, and coordinate forecasting and planning processes with customers to maximize production and customer service.
  • Collaborate with in-store personnel and retail operations to improve in-store practices and handling merchandising.
  • Review new business proposals and develop pricing recommendations, and assist with product pricing strategy and P&L development.

Requirements:

  • Bachelor's degree required; Master's degree preferred.
  • 3+ years of direct and/or indirect selling experience within a Consumer Packaged Goods Company, with an emphasis in Perishables.
  • Strong knowledge of the northern California and Pacific Northwest area, including produce distributors and indirect customers.
  • Experience with Broker Management and Category Management.

Travel Requirements: Estimated 50% - 75% on the road with customers, with minimal overnight travel.



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