Creative Visionary

3 weeks ago


Reston, Virginia, United States Balfour & Co Full time

Job Title: Creative Director

Job Summary:

We are seeking a highly skilled and experienced Creative Director to lead our team of designers, copywriters, and creatives. As a key member of our marketing department, you will be responsible for developing and implementing innovative marketing strategies that drive results and elevate our brand's creative output.

Key Responsibilities:

  • Lead the Creative Team: Oversee the development of digital, print, and social media collateral, ensuring alignment with our brand's goals and values.
  • Content Strategy: Manage content strategy for projects, identifying opportunities and analyzing trends to inform creative decisions.
  • External Agency Management: Oversee and manage external design and photo/video agencies to deliver high-quality creative assets that meet our brand's standards.
  • Internal Marketing Campaigns: Develop and implement internal marketing campaigns, identifying opportunities and analyzing trends to inform creative decisions.
  • Team Management: Supervise and mentor a team of 4 creative professionals, ensuring continuous growth and development.
  • Brand Consistency: Ensure brand consistency across all creative outputs, maintaining our brand's unique voice and visual identity.
  • Project Management: Manage project timelines and budgets, ensuring timely delivery of assets and meeting our brand's expectations.

Requirements:

  • Education: Bachelor's degree in a relevant field.
  • Experience: 10+ years of creative experience, with at least 3 years in a leadership role.
  • Language Skills: English and Spanish proficiency.
  • Skills: Proven track record of creating integrated marketing campaigns across digital and print, strong leadership and communication skills, expertise in design software such as Photoshop and InDesign, experience managing external agencies (design and photo/video), and ability to manage multiple projects and deadlines in a fast-paced environment.

About Balfour & Co:

Balfour & Co. is a leading provider of innovative, personalized products and services for the education market. With a rich history dating back to 1913, we have established ourselves as a trusted partner for schools and universities across North America. Our team of experts is dedicated to delivering exceptional quality and service, and we are committed to helping our customers celebrate life's most meaningful moments.


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