Category Development Manager
5 days ago
Our client, a leading food manufacturer, is seeking a Category Development Manager to collaborate with their top partner retailer, Kroger. This role is based in Cincinnati and offers a flexible salary for the right candidate.
The Category Development Manager will be responsible for using various data sources to create unbiased insights and recommendations for Kroger USA to optimize total category performance. They will work closely with the Kroger Category Team and operate across all categories to establish themselves as a critical resource in supporting key decisions on assortment, promotion, and merchandising.
Key Responsibilities:
- Provides expert category knowledge on performance, innovation, market insights, trends, and shopper and consumer insights.
- Creates ongoing reporting to track and interpret performance, drawing insights that lead to actionable category development recommendations.
- Works closely with Kroger Category Team Members to provide objective recommendations and become a category expert.
- Supports the analytics and development of Kroger Planogram recommendations based on the Kroger Planogram Schedule, adhering to tight timelines.
- Identifies Regional Development opportunities to strengthen Kroger's performance in key markets.
- Presents recommendations to Kroger that optimize category performance.
- Identifies assortment opportunities, shelf allocations, and adjacency recommendations of planograms.
- Provides postmortems and tracking of programs or merchandising tests, including seasonal programs that lead to future recommendations.
- Works closely with the 84.51 Team to identify analytical best practices, maximizing utility and advanced analytic reporting capabilities.
- Respects the confidentiality of Kroger Vendor Advisor-ship and competitive data.
Requirements:
- Demonstrated ability in sales analytics and category management to formulate recommendations.
- Minimum 5 years CPG experience.
- Demonstrated ability to manage multiple priorities.
- Significant experience in using the 84.51 Platform (Stratum) to support Kroger growth strategies.
- A high-level expert in all Microsoft Office Suite tools, particularly Excel and PowerPoint.
- Strong proficiency to pull data within Market 6, Circana (IRI), and Numerator.
- Proven expertise in building user-friendly tools and reports that help bring data to life.
- Ability to distill vast amounts of data into critical business insights.
- Superb communication skills across all levels of the organization.
- An incredible attention to detail, especially as it relates to data accuracy.
- Previous experience in presenting complex analytics to a senior-level audience.
- Ability to thrive in a fast-paced environment with flexibility and tolerance of change.
- Education – Bachelor's Degree Required.
- Up to 15% Travel within USA.
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