Pricing and Trade Strategy Manager
2 weeks ago
We are seeking a highly skilled Pricing and Trade Strategy Manager to join our team at Keurig Dr Pepper Inc. This role will be responsible for owning the pricing and promotional strategy for our Away From Home (AFH) business in the Office Super Store channel.
The ideal candidate will have a strong understanding of the competitive landscape and be able to develop and implement pricing and promotional strategies that drive growth and efficiency in our trade investments.
This is an exciting opportunity to join a growing category for KDP and have a significant impact on the multi-year strategic growth plan for the Total US Coffee Business Unit.
Key Responsibilities- Develop and implement pricing and promotional strategies that drive growth and efficiency in our trade investments.
- Partner with Product teams to develop appropriate price positioning within category value tiers for each brand/trademark.
- Manage the Trade Review Board process for all key decisions pertaining to pricing approvals and promotional spend.
- Analyze both in-market data as well as research data to understand the impact of various price points and promotional tactics to our business and provide recommendations to senior management to improve results.
- Own weekly POS and KPI reporting process, including weekly share out to the AFH Leadership Team.
- Create annual and long-term retail strategies that maximize the System's ability to capture value built upon a strong understanding of the behavior of both consumers and distributors.
- Incorporate AFH go to market strategy into annual sales planning process - volume, price/mix, trade rate goals by customer and brand.
- Understand the financial profile of our product portfolio including key drivers of profitability, and partner with the product team to optimize potential changes to the product portfolio.
- Partner with Finance to provide senior leadership an objective perspective on whether a request is coherent with the marketplace, consistent with commercial strategy and meets required financial thresholds.
- Work with broader HQ Revenue Growth Managers to ensure process compliance and controls are met.
- Bachelor's degree, MBA preferred, and 5 years of experience in finance, sales, marketing or related field.
- Experience with sales strategy.
- Ability to think systemically & lead complex processes.
- Prefer experience in a "Fortune 500" company, or in the Consumer Packaged Goods, Beverage or related industries.
- Self-motivated and detail oriented with the ability to perform well in a fast-paced and changing environment.
- Experience working across multiple levels and functions of an organization to drive results.
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Manager, Pricing and Trade Strategy
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Burlington, Massachusetts, United States Keurig Dr Pepper Inc. Full timeJob Title: Manager, Pricing and Trade StrategyAbout the Role:We are seeking a highly skilled Manager, Pricing and Trade Strategy to join our team at Keurig Dr Pepper Inc. As a key member of our leadership team, you will be responsible for developing and implementing pricing and trade strategies that drive business growth and profitability.Key...
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Pricing Manager
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Burlington, Massachusetts, United States Keurig Dr Pepper Inc. Full timeJob Title: Pricing ManagerAs a Pricing Manager at Keurig Dr Pepper, you will play a critical role in shaping the company's pricing and promotional strategy for its Away From Home (AFH) business in the Office Super Store channel. This position requires a deep understanding of the competitive landscape and the ability to analyze data to inform pricing...
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