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Business Intelligence Business Analyst
1 month ago
Cinch Home Services, Inc. is seeking a Business Intelligence Business Analyst to join our Analytics and Data Science team. The ideal candidate will bring analytical and technical expertise, customer-focus, and strategic mindset to analyze complex datasets and provide strategic and tactical recommendations to drive customer lifetime value.
Key Responsibilities:
- Develop and deploy retention, upsell, and win back strategies to increase customer profitability and reduce churn through analytical insights and informed business rules
- Provide thought leadership on future modeling capabilities and renewal offers to accelerate retention, revenue growth, and operational efficiencies
- Utilize data-driven insights and analytics to measure and track initiative effectiveness, identify areas for improvement, and iterate on product features and functionalities
- Leverage user data and A/B testing results to refine and optimize initiatives, products, and operating approach
- Lead/Assist requirements gathering sessions with business and technical stakeholders to distill business and technical requirements, priorities, and define key performance indicators (KPI) in development/support of the Business and Data Teams
- Analyze business processes and functional requirements and steer the development of business cases in support of a data analytics outcome
- Conduct data analysis and collaborate with business and development teams to identify success criteria in analytics dashboards, alerts, and reports
- Design and develop analytic read-outs and support reporting prototypes using industry-standard tools
- Present prototypes and documentation to convey complex information in a clear and concise manner
- Champion data governance in congress with the BI Leader to provide data that is accurate, congruent, and dependable; this would be represented in Data Quality artifacts
- Ensure the Data Analytics Information (Artifacts) are easily available to users for direct consumption
- Collaborate with BIBA, Business Owners, Product Owners, PMs, and Quality Assurance teams to ensure timely delivery of projects
- Be accountable for project results along with business and technology owners
- Proactively coach and motivate team members in analytics and business/system analysis practices
- Perform other duties as assigned
Experience & Requisite Skills:
- Adept at utilizing data analytics to derive insights on customer behaviors, communication effectiveness, business process performance improvements, and business planning
- 5+ years' experience leveraging data insights to design and implement key Customer Lifecycle Management strategies to boost profitability, elevate engagement, and minimize churn (marketing, retention, and upsell) strongly preferred
- 5+ years experience using data, data structures, and at least two analytics platforms and tech stacks such as Oracle, Teradata, Snowflake, AWS RDS/Redshift or MS SQL in an Agile environment
- 5+ years experience with SQL and Business Intelligence report development tools such as Business Objects, SSRS, Cognos, MicroStrategy, Tableau, QlikView, Spotfire, etc.
- 3+ years experience with Data Governance deliverables such as Business Glossary, Data Lineage, etc.
- 3+ years' experience in effective influencing and negotiation skills within an environment where resources may not be in direct control of this role, preferred
- Subscription services experience, strongly preferred
- Strong business acumen, with preferred industry experience in Retail, Warranty/Insurance, Field Service Management, Marketing, and/or Contact Center
- Experience with at least two integration platforms, such as Talend, DataStage, Kafka, Oracle Data Integrator (ODI), etc.
- Working knowledge of operations data platforms and Analytic Tools such as MicroStrategy and Tableau, Spotfire is a plus
- Familiarity with working in an established design system and agile development teams
- Proven ability to work in a fast-paced environment with multiple Solution Delivery teams and third-party vendors
- Strong understanding of digital product development processes, methodologies, and best practices, with demonstrated experience in agile/scrum methodologies
- Ability to work with minimum supervision to achieve deliverables and exceed goals
- Adept at navigating and leveraging a heavily cross-functional environment
- MDM experience is a plus
Education:
- Bachelor's degree in Statistics, Math or Computer Science or equivalent work experience