Ecommerce Business Analyst
3 weeks ago
About Intradeco Apparel
We are a global vertical manufacturing company, supplying quality casual clothing and thermal underwear to major retailers in the United States, Mexico, and Canada.
Our team is dedicated to providing a holistic approach to apparel manufacturing, encompassing all stages from ideation phase to final product distribution.
We are committed to responding quickly to market demands, handling direct-to-store and replenishment programs, and offering unique flexibility to our customers.
Our Mission
We strive to be a leader in the apparel manufacturing industry, known for our quality products, excellent customer service, and commitment to sustainability.
Job Summary
We are seeking an E-commerce Business Analyst to join our team. The successful candidate will be responsible for analyzing e-commerce sales data, website traffic, and customer engagement metrics to identify trends and patterns.
The E-commerce Business Analyst will also conduct in-depth analysis to understand the effectiveness of marketing campaigns, product assortment, pricing strategies, and promotional activities.
Key Responsibilities
- Analyze e-commerce sales data, website traffic, and customer engagement metrics to identify trends and patterns.
- Conduct in-depth analysis to understand the effectiveness of marketing campaigns, product assortment, pricing strategies, and promotional activities.
- Monitor key performance indicators (KPIs) related to e-commerce sales, such as conversion rates, average order value, and customer acquisition cost.
- Identify areas of underperformance and work with cross-functional teams to implement corrective measures.
- Conduct market research to identify emerging trends, competitive landscape, and customer preferences in the e-commerce space.
- Provide insights on market opportunities and potential threats to inform strategic decision-making.
- Collaborate with Design & Merchandising teams for online assortment.
- Develop dashboards and reports to present findings and insights to stakeholders, including senior management and retail customers.
- Utilize data visualization tools to create compelling visual representations of complex data sets.
- Collaborate with sales, marketing, and inventory management teams to forecast e-commerce sales and inventory needs internal & external (retail customers).
- Assist in developing annual and quarterly sales plans and budgets based on data-driven insights.
- Manage the company's e-commerce platform(s), ensuring user-friendly navigation, product visibility, and a smooth checkout process.
- Monitor website performance metrics and identify opportunities for improvement.
- Stay updated on industry best practices, new technologies, and innovations in e-commerce analytics.
- Propose and implement process improvements to enhance efficiency and effectiveness in e-commerce operations.
Requirements
Bachelor's degree in marketing, Business Administration, or a related field.
3-5+ years of experience in e-commerce or retail industry.
Proven experience as a business analyst, preferably in the e-commerce or retail industry.
Forecasting & inventory management experience required.
Proficient in tools such as Excel, Microsoft Office, Retail Link & Item 360. Luminate experience a Plus.
Strong analytical and problem-solving skills with attention to detail.
Excellent communication and presentation skills.
Ability to work independently and collaboratively in a cross-functional team environment.
Background or experience in apparel preferred.
What We Offer
Competitive Pay – We believe in rewarding success and showing our employees just how much they're valued in a variety of different ways, including compensation.
Health and Wellness – There's nothing basic about our comprehensive health and wellness programs and offerings. While at work and t play, we aim to support a healthy lifestyle.
Time away from work – Sometimes we need time away to be with family, enjoy our hobbies, focus on our health or just simply recharge.
We are committed to helping out employees create a work-life harmony
Growth and Development – We are constantly seeking to offer opportunities and support for personal and professional development.
Financial planning and wellbeing – No matter what financial goals our employees have set, we want to help them get there.
We offer access to benefits, programs and education to help our employees to protect income, pay for expenses and invest in the future.
Including a generous 401(k) match
Extras, discounts, and perks – Generous discounts to our company and related companies, is just one of the cool extras we offer
Equal Opportunity Employment
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