Senior Performance Marketing Manager
2 weeks ago
Social Discovery Group is a global technology company that builds apps at the intersection of dating, social, and entertainment. Our portfolio includes 70 social discovery platforms with a focus on AI, game mechanics, and video streaming. We actively support and invest in social discovery startups worldwide through our CVC fund.
Our mission is to solve the problem of loneliness, isolation, and disconnection with the help of digital reality. We strive to have ten times as many users as we have today, and we're looking for talented individuals to help us achieve this goal.
About the RoleWe're seeking an experienced Performance Marketing Manager to join our team. As a key member of our marketing team, you will be responsible for driving user acquisition and revenue through daily management of advertising campaigns on Google, Facebook, Yahoo, and other channels.
Your main tasks will include:
- Driving user acquisition and revenue through daily management of advertising campaigns
- Tracking campaign performance indicators and analyzing data to optimize KPIs such as eROI
- A/B testing of creatives on channels to increase conversion rate
- Actively contributing to team discussions, initiatives, and knowledge sharing
- Supporting the head of brand to create CRM content and improve operation workflow
- Analyzing data to provide insights into the effectiveness and productivity of CRM
- Collaborating with the head of brand to create content for official SNS accounts on X, LINE, etc. to achieve business targets
- Sharing content through various channels, ensuring strong web presence
- Receiving and analyzing SNS user feedback and generating ideas to increase customer engagement
We're looking for someone with:
- Solid knowledge of web and app promotion
- Good analytical skills, with the ability to analyze data, develop actionable recommendations, and implement them
- Proficient in Facebook Business Manager
- Proficient with BI instruments and spreadsheets
- Fluent in English; Japanese will be a huge advantage
We offer a range of benefits, including:
- Paid vacation leave, sick leaves, and 7 extra wellness days per year
- Bonuses up to $5000 for recommending successful applicants for positions in the company
- Full payment for professional training, international conferences, and meetings
- Corporate discount for English lessons
- Health benefits
- Corporate equipment
We have an internal gamified gratitude system that allows you to receive bonuses from colleagues and exchange them for time off, merch, team building activities, massage certificates, and more.
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