Senior Manager, Walmart Omnichannel Activation

5 days ago


Rogers, United States Mondelez International Full time

Job DescriptionAre You Ready to Make It Happen at Mondelz International?Join our Mission to Lead the Future of Snacking. Make It With Pride.This role is Hybrid out of our Bentonville, Arkansas location.Mondelz has a bold ambition to be the leader in online snacking. This position will be the critical business lead responsible for accelerating Mondelz's ambition across our Walmart business by delivering activation across our brands and driving our digital commerce flywheel.
The position partners deeply with the Walmart Customer Business Team (CBT). This role will work closely with the Walmart team (both MDLZ and customer) to drive integrated marketing activations across modalities for all of our brands and growth strategies across the elements of our MDLZ Digital Commerce Flywheel: optimizing online assortment, maximizing online availability and in-stock rates, working closely with internal MDLZ teams to optimize content, build search strategies and manage retail media execution.
Ultimately, the Walmart Omnichannel Activation Manager is responsible for delivering Mondelz's long-term growth, activating our brands at our key customers to drive conversion and integrating all Walmart digital commerce operations into our everyday business management.
Main Responsibilities Develop and execute Omnichannel business plans in partnership with our Customer Business Teams and HQ category planning teams. This includes ensuring our eCommerce best practices around assortment, content, search & activation are incorporated into customer plans.
Assess key flywheel opportunities, develop and drive projects to address opportunities, record learnings and best practices to be shared across the MDLZ organization.
Partner across Walmart and the MDLZ organization to remove barriers for growth.Drive omnichannel activations for MDLZ brands at Walmart in partnership with the Walmart CBT and headquarters brand teams.
Develop and build strategies for best-in-class conversion to propel our Walmart business in achieving our aggressive growth goals.
Responsible for brief development, brainstorms, idea sell-in and execution.
Manage agencies, partnerships and cross functional stakeholder as necessary to ensure program success.Partner with our retailers to improve their digital commerce and activation capabilities and roadmap. This includes capability assessments and transparent conversations with the retailers around how they compare in the marketplace and how we can work together to achieve best in class.Key KPIs: Market share - total, in-store and onlineRevenue and volume growthDelivery of impactful omnichannel marketing activations at WalmartStakeholders:ExternalWalmart merchant, Walmart Connect and Walmart Luminate teamsExternal Media Agencies & Data VendorsPeer NetworkInternal Walmart Vice President, Customer Vice Presidents (CVP), Sales Planner, and key cross functional business leadsInsights & Analytics teams across the organizationMedia & Retail Media Strategy organizationCategory marketing teamsOmnichannel Marketing & Activation Team across customersTravel:
Up to 25% Qualifications: Shopper, trade or brand marketing experience preferredDigital commerce and retail media experience a plus4-6 years of CPG experienceExperience with Walmart Luminate a plusComfortable managing with ambiguity and working in a role where the scope will change over time based on business needsKnows how to get things done both through formal channels and informal networkUnderstands Mondelez culture and cultures of external retail organizations / customersEstablishes partnerships with key internal support functions and stakeholdersInstills trust and credibility with customers to influence strategies and tacticsUnderstands origin and reasoning behind best practices; shares best practices across teamCompetent presenting to internal and external leaders, can be trusted during challenging questioningExperience driving success with a cross functional teamStrong, proactive communication skillsCustomer focus, management planningCapability/background in analytics and insightsConnection to external industry resourcesNo Relocation support availableBusiness Unit SummaryThe United States is the largest market in the Mondelz International family with a significant employee and manufacturing footprint. Here, weproduce our well-loved household favorites to provide our consumers with the right snack, at the right moment, made the right way. We have corporate offices, sales, manufacturing and distribution locations throughout the U.S. to ensure our iconic brands-including Oreo and
Chips Ahoy cookies, Ritz, Wheat Thins and Triscuit crackers, and Swedish Fish and Sour Patch Kids confectionery products -are close at hand for our consumers across the country. Mondelz Global LLC is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected Veteran status, sexual orientation, gender identity, gender expression, genetic information, or any other characteristic protected by law. Applicants who require accommodation to participate in the job application process may contact 847-943-5460 for assistance.Job TypeRegularCategory Planning & ActivationSales



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