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Marketing Tech Writer
2 months ago
Experis is partnering with a global company to hire a Marketing Tech Writer to join their team. This will be a hybrid schedule (M-Thursday in Meridian office & Fridays from home).
Responsibilities:
Develop content for product launch and positioning, including FAQs, web landing pages, and social media
Develop content for marketing needs, including long form articles, articles that serve SEO needs, video scripts, infographics, and newsletters
Provide engaging and effective content for various projects, including blogs, emails, video scripts, landing page content, campaign content, social media content, and other digital activities.
Analyze and interpret technical product specifications to generate enticing, innovative, and effective user-benefit content
Work with web and design teams to help support content development, SEO content strategies, and engagement initiatives
Drive ideation sessions with core stakeholders to reveal new insights that help tell compelling stories or lead to effective content
Research topics such as technology, hardware, business trends, and gaming to develop creative story ideas. Interview subject matter experts to gather data, insights, and proof points to develop and back up core messages
Develop and write effective communication for email messaging, newsletters, presentations, social media videos, and blogs
Identify key content objectives within a project and build a strategic plan and timeline to deliver that content
Break down large, complex technology deployment information into clear, concise communication for a broader audience
Experience:
A portfolio illustrating a variety of writing styles across different consumer and business audiences
Outstanding ability to tell stories that engage, inform, and influence behavior
Exceptional writing, editing, and proofreading skills
Strong understanding of social media and digital marketing
Attention to detail, organized, self-motivated, and able to balance priorities in a fast-paced environment
Ability and passion to learn about memory and storage products for data centers
Excellent research, interview, and learning skill
8+ years of experience producing quality marketing content
BA/BS in English, journalism, marketing, or PR preferred
Understand moderately technical memory and storage products, be able to interview subject matter experts and ask probing questions for deeper understanding to create written content for non-technical audiences.