Marketing Assistant

1 week ago

Chicopee, United States Notch Mechanical Full time
Job Title: Marketing Assistant

Pay Rate: Depends on Experience

Job Summary: The Marketing Assistant plays a crucial role in supporting the Business Development Manager. This position entails a diverse range of responsibilities, including administrative support, customer relations management (CRM), marketing initiatives, and overseeing telephone answering. The Marketing Assistant should be highly organized, proactive, and detail-oriented, with excellent communication and interpersonal skills. The Marketing Assistant reports to the Executive Vice President.

Essential Functions and Responsibilities:
  • Administrative Support: Provide comprehensive organizational and administrative assistance to the Business Development Manager. Overseeing telephone, providing purchase order tracking, greeting visitors, and creating weekly company newsletter.
  • Process Management: Develop, maintain, and optimize office processes and filing systems to facilitate the sales and marketing operations.
  • CRM Management: Update and maintain CRM databases, data entry, and generate required reports to support business objectives. Create Quarterly CuRT Calculations.
  • Prospecting Research: Conduct research to identify potential projects and customers, utilizing online data, social media platforms, and telephonic inquiries.
  • Marketing Initiatives: Coordinate and execute marketing activities, including but not limited to newsletters, advertising campaigns, direct mail, trade shows, and press releases.
  • Customer Feedback: Administer the customer feedback mechanism, including the distribution of surveys and input of received feedback.
  • Event Support: Provides support and assists with business development and company events.
  • Other duties as directed
Requirements:
  • Strong Attention to Detail: The ability to maintain accuracy in administrative tasks, CRM database management, and reporting is essential. This includes proofreading documents, ensuring data integrity, and following through on tasks without oversight.
  • Professionalism: Maintain a high level of integrity and confidentiality.
  • Communication Skills: Strong oral and written communication skills are essential.
  • Interpersonal Skills: Courtesy, collaboration, and professionalism must be demonstrated consistently.
  • Organizational Skills: Ability to manage multiple projects and responsibilities.
  • Technical Proficiency: Familiarity with MS Office Suite (Excel, Word, PowerPoint, Outlook, Publisher) is mandatory; experience with CRM databases and website content management systems is a plus.
Education and Experience:
  • High school diploma, a 2-year AS degree in Marketing or Business Administration or related field preferred.
  • Demonstrated experience in a professional office setting, preferably in an administrative support role.
  • Creative writing/ design background preferred
Physical Requirements:
  • This is a highly visible position located as the first point of contact at the front entrance.
  • Prolonged periods sitting at a desk and working on a computer.
  • Must be able to lift fifteen pounds.


Comments: The above description captures the primary duties and responsibilities of the job. Please note that this description is not exhaustive and that other related tasks may be assigned as needed.

We are an equal opportunity employer and value diversity in our workforce. We do not discriminate based on race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, genetic information, or any other legally protected status in accordance with applicable federal, state, and local laws. We strive to create a workplace that is inclusive and welcoming to all individuals. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

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