Marketing Manager

3 weeks ago

New York, United States Acumen's team Full time

Acumen is seeking a marketing/ product manager to join our audience engagement department on a 12 month contract to oversee the strategy, development, and implementation of Acumen Academy's digital marketing initiatives, including website, email and social media.

This role requires a deep understanding of digital platforms and audience insights to refine outreach across these 'always on' channels. With a focus on innovative storytelling and cross-channel alignment, this role will be responsible for meeting the evolving needs of our diverse global audience to drive engagement. This position will collaborate closely with tech and program teams, partner with their counterpart leading Acumen's digital marketing efforts, and report to the Chief Marketing and Communications Officer.

AcumenWe're investors. A different kind of investor. We invest in people and companies working to solve problems for people living in poverty, investing in essential products and services that bring more opportunities, more choices to millions. To date, Acumen has positively impacted 501 million lives by investing $154M in 167 innovative, early-stage companies in Africa, Latin America, South Asia, and the United States. But investing clearly isn't just about capital. It's about investing in people. We've been investing in people for years. Connecting with over 1,500 emerging leaders in their own countries and engaging them in extended collective dialogue on what constitutes a "good society", moral inquiry, and skill building.

About Marketing and Communications The Marketing and Communications team are the guides and stewards of our brand voice. They shape how, when and where it comes to life. As strategists, writers, designers, data practitioners and makers, they seek effective and creative ways to inform, empower and meaningfully connect with our audiences globally. Through audience definition, campaign strategies, content, PR, events and partnerships they drive visibility and memorability of our thought leadership, insights and brand story.

Responsibilities:

Leading the 'always on' marketing channels for Acumen Academy including:

  • Work with leadership to prioritize and position products and programs to be elevated with strategic and comprehensive cross-channel marketing campaigns
  • Monitor and analyze the impact of marketing campaigns using Hubspot and GA4 analytics and adjust strategies as needed.
  • Monitor and guide agency partners as needed to maximize effectiveness, such as our Google ads grant manager
  • Manage project timelines and collaborate with teams (UX, Story Studio etc)
  • Work closely with dev teams on any optimizations and new features for the website.
  • Provide testing plans for new learning resource products and summarize findings
Experience & Skills:
  • Minimum of 4 years of experience
  • Expert on Hubspot for email for contact list management, website/blog
  • CMS managements (Contentful, Hubspot)
  • Ability to get up to speed on new platforms
  • Ability to navigate data in Salesforce and also set up and/or manage new marketing-focused analytics systems as required (Google Analytics 4, Google Search Console, Hotjar, and similar)
  • Experienced with platforms used to plan, execute (such as Airtable, Form Assembly, Zoom, WebinarJam, Padlet, and similar)
  • Familiarity with SEO best practices, including keyword research and content strategy (and use of AI platforms for expediting content planning and/or repurposing)
  • Preferred : Based in New York City
  • Authorized to work in the US
  • Self reflective and aligned with Acumen's Values
  • This is a 12 month contract

#LI-ACU1

This is a contract role that is not eligible for benefits. Candidates with less than 8 years of experience will be benchmarked at our Senior Associate band ($68,000 to $74,000 USD) . Candidates with more than 8 years of experience will be benchmarked at our manager band ($75,000 to $97,000 USD). This range represents the present low and high end of pay range for this role. Actual compensation will vary based on various factors including but not limited to experience. Acumen has equal pay, so pay is determined through comparison to a cohort of employees in the market at the same level of accountability.

  • Field Influencer Marketing Associate

    2 weeks ago

    New York, United States Allied Global Marketing Full time

    JOB REQUISITES AND OVERVIEW The Field Influencer Marketing Associate will support field influencer campaigns led by our Digital Earned Media team which focuses on influencer strategy across the agency. The job entails managing a wide range of projects for high-profile entertainment clients to ensure influencer promotion is executed in multiple local...

  • Program Communications Manager

    1 month ago

    New York, New York, United States Enthuse Marketing Full time

    Job OverviewWe are seeking a highly skilled Program Communications Manager to join our team at Enthuse Marketing. This role will play a key part in creating and sharing content that highlights our work on behalf of designated client programs both internally and externally.The ideal candidate will have a strong background in marketing communications, with...

  • Marketing Manager

    3 weeks ago

    New York, United States Travel Staff Full time

    Summary:  As the Marketing Manager, you will play a crucial role in developing and implementing marketing strategies and campaigns across various channels, aimed at expanding our market share and enhancing brand awareness in the USA. You will be instrumental in creating compelling narratives about our services and global network. Working closely with...

  • Marketing Manager

    2 days ago

    New York, United States Ephoca Full time

    Overview:We are seeking a dynamic and versatile Marketing Manager to lead the execution of marketing strategies across events, social media, and the company website. This role plays a critical part in shaping our brand presence, ensuring cohesive messaging across platforms, and supporting the success of technical-related events. Reporting directly to the VP...

  • Marketing Assistant

    3 weeks ago

    New Rochelle, United States Providential Marketing Inc. Full time

    Do you have a passion for saving the environment, clean energy initiatives, and making an impactful difference on our planet? Or maybe a growing interest in the industry?  Our Marketing Assistants play an integral part in spreading awareness of our client’s solar farming initiatives. As one of the most preeminent marketing firms in the New Rochelle area,...

  • Marketing Manager

    4 weeks ago

    New York, New York, United States Practising Law Institute Full time

    Marketing Manager Job DescriptionPractising Law Institute (PLI) is seeking a highly skilled Marketing Manager to join our team. As a Marketing Manager, you will be responsible for creating and implementing multichannel marketing efforts to drive business growth and achieve budgetary goals.Key Responsibilities:Develop and execute marketing strategies to...

  • Marketing Manager

    2 days ago

    NEW YORK, United States Communal brands Full time

    Location: This role is ideally based in NYC, with opportunities to attend local events, tastings, and industry networking functions. Remote applicants are welcomed as long as you are able to frequently travel to NYC and work EST hours. Company Overview: Communal Brands is a leader in producing, importing, distributing, and innovating eco-conscious wines....

  • Marketing Manager

    2 days ago

    NEW YORK, United States Communal brands Full time

    Location: This role is ideally based in NYC, with opportunities to attend local events, tastings, and industry networking functions. Remote applicants are welcomed as long as you are able to frequently travel to NYC and work EST hours. Company Overview: Communal Brands is a leader in producing, importing, distributing, and innovating eco-conscious wines....

  • Marketing Manager

    1 month ago

    New York, New York, United States Consolidated Edison Company of New York, Inc. Full time

    Job SummaryCon Edison is seeking a seasoned Marketing Manager to lead performance marketing efforts for Con Edison programs. This role will oversee various marketing initiatives, including awareness, lead acquisition, customer engagement, and lead generation, to support business marketing objectives.Key ResponsibilitiesDevelop and execute direct marketing...

  • Marketing Manager

    3 weeks ago

    New York, United States JLL Full time

    JLL's field marketing position provides strategic marketing services to our geographic-based businesses in primary US metropolitan areas. These positions work as a team, in conjunction with regional and national leadership, to plan and execute marketing strategies that position JLL competitively in the commercial real estate industry. The role requires the...

  • Marketing Manager

    2 days ago

    New York, United States Russell Tobin Full time

    Job Title: Marketing Budget ManagerLocation: New York or Capitola California (Hybrid)Contract Duration: 6 MonthsPay Rate: $59-$64/hour (W2, depending on experience)Job Summary:The multinational transportation company is seeking a B2B Marketing Budget Manager to oversee the organization’s marketing budget, including creating and monitoring purchase orders,...

  • Marketing Manager

    3 weeks ago

    New York, United States City Winery Full time

    A rare opportunity to join the City Winery team as we reimagine the future of live music and hospitality. City Winery to deliver the highest end combined culinary and cultural experience to our customers who are passionate in sharing wine, music, and culinary arts. We are a unique facility, combining a fully functioning winery with intimate concerts, food &...

  • Marketing Manager

    3 weeks ago

    New York, United States Addition Management Full time

    Title: Business Development and Marketing ManagerLocation: Downtown, New York (HYBRID)Salary: $120k - $150kGrowing Law Firm is seeking a Business Development and Marketing Manager to join their team!RESPONSIBILITIESEvent Management and Promotion Plan and coordinate firm events, including logistics, invitations, and RSVPs for conferences, dinners, and holiday...

  • Marketing Manager

    3 weeks ago

    New York, United States The Wilner Group Full time

    29th October, 2024 The Wilner Group has partnered with a family-owned and operated ramp manufacturing and installation company that has a passion for helping those in need. We are searching for a Marketing Manager to join their team at their Valley Cottage, NY location, the compensation for this position is $125k-$150k based on experience. Requirements: ...

  • Marketing Manager

    1 month ago

    New York, New York, United States Haymarket Media Inc Full time

    Marketing Manager Job DescriptionHaymarket Media Inc. is seeking a Marketing Manager to join our team. This role is located in our New York, NY office, with two days on-site (Tuesdays and Wednesdays) and three days remote.Responsibilities:Event Marketing: Develop and execute comprehensive marketing strategies to promote entry and ticket revenue for our...

  • Marketing Manager, Integrated Marketing

    1 month ago

    New York, New York, United States Harry N Abrams Inc Full time

    About the RoleAbrams is seeking an experienced Marketing Manager to join our Integrated Marketing team. As a key member of our team, you will be responsible for developing and executing marketing campaigns across our Adult and Children's lists.Key ResponsibilitiesDevelop and implement sales-driving advertising and promotional strategies across our Adult and...

  • Marketing Manager

    4 weeks ago

    New York, New York, United States NBCUniversal Full time

    Job Title: Marketing ManagerJob Summary:We are seeking a highly skilled Marketing Manager to join our team at NBCUniversal. The successful candidate will be responsible for providing marketing support for our U.S. and Canada businesses, including assisting with pre-sale efforts and post-sale client support.Key Responsibilities:Strengthen relationships and...

  • Marketing Manager

    4 weeks ago

    New York, New York, United States NBCUniversal Full time

    Job SummaryThe Marketing Manager is responsible for providing marketing support for the U.S. and Canada businesses. This includes assisting with pre-sale efforts and post-sale client support, as well as supporting events. The Marketing Manager will work closely with cross-functional groups within Global Distribution and provide overall support for the...

  • Marketing Manager

    7 days ago

    New York, United States Dimension Energy Full time

    HIRING: We are looking for a Marketing Manager to join the Dimension team!The Marketing Manager will be a critical part of the Dimension Origination Team. Reporting to the VP of Origination, the Marketing Manager will play an important role in continuing to shape and enhance the Dimension Energy brand while also supporting all of the customer- and...

  • Sales Account Manager

    3 weeks ago

    New York, United States Shore Marketing Group Full time

    Shore Marketing Group is currently seeking an entry level Sales Account Manager for one of the leading sales consultancy firms in the local area. This firm is known for its forward-thinking management and ability to develop innovative marketing & promotional advertising based campaigns for their clients. The entry level Sales Account Manager is a vital...