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Marketing Consultant

2 months ago


La Crosse, United States Morgan Murphy Media Full time

Morgan Murphy Media (WKBT-TV, News8000.com, Phase 3 Digital and MyNetwork-TV) is in search for a motivated, results driven, Sales Associate who will work with business owners and community leaders selling strategic multi-media advertising plans to build local businesses' success.

What your career entails:

  • Community outreach to business owners and business leaders
  • Developing strategic TV and digital advertising campaigns
  • Creating results by managing accounts' creative and through client's campaign expectations
  • Generate revenue for the station by hitting monthly sales goals
  • Develop new business for the station with effective targeted campaigns
  • Establish trusting relationships with clients by meeting all commitments with adequate preparation, delivery, and follow-through
  • Continue to grow your book of business while maintaining and growing client's advertising spend year after year
  • Build and enhance sales skills, to include effective storytelling, prospecting and relationship-building, negotiation, closing

The ideal candidate will have the following skills:

  • Highly motivated with a passion for sales and a positive mindset
  • Driven by practical results, opportunities to learn, and opportunities to assist others with intention
  • Effective relationship building, customer service, communication, and negotiation skills
  • Media sales experience preferred and an excellent understanding of TV and media plans, advertising marketplace, and key competition
  • Ability to quickly recover from adversity
  • Reliable transportation, valid driver's license, and a satisfactory driving record

Morgan Murphy Media is a dynamic, progressive, and family-owned business that places our highest values on our employees, the workplace culture, and the communities we serve. WKBT is the CBS affiliate proudly serving western Wisconsin, southeastern Minnesota, and northeast Iowa. In addition to offering an array of traditional broadcast channels and award-winning newscasts, we are at the forefront of the digital and on-demand landscape locally through our website and news, weather and streaming apps.

We are proud to be an equal opportunity employer. We celebrate and support diversity and are committed to creating an inclusive environment for our employees and our communities.