Partner Marketing Manager

3 weeks ago

New Orleans, United States Copado Full time
About Copado:

Copado is the #1 DevOps Platform for Salesforce and the Cloud. We harness the power of native CI/CD and Robotic Testing to drive digital transformation for 1,000+ of the most innovative brands on the planet - from Coca-Cola to eBay to Volkswagen. Our low-code platform unites non-technical admins and pro-code developers on the same system and empowers enterprises to scale end-to-end software delivery across multi-cloud environments.

The impact on your business? 20X faster releases, 94% fewer production bugs and 46% more Salesforce ROI. The impact on your team? No more late nights, weekend war rooms or stressful release days.

Copado is bringing the Big Easy vibes to our team, and we want you to be part of it We're excited to announce new remote work opportunities based in the heart of New Orleans. Whether you're a NOLA native, a Tulane or Loyola alum missing those beignet breakfasts, or just someone looking to add some jazz to your career, we've got a spot for you

Role Overview: Join the dynamic, global team at Copado as a Partner Marketing Manager. We are seeking a seasoned professional with a proven track record in executing successful Salesforce and SI campaigns and generating pipeline through strategic partnerships. This role offers the opportunity to work closely with senior leadership, reporting directly to the VP of Alliances.

Key Responsibilities:
  • Develop and execute Salesforce, ISV and GSI programs, including campaigns, playbooks, events, and other initiatives designed to drive partner opportunities at scale.
  • Monitor and analyze campaign performance, adjusting strategies based on data-driven insights to meet defined partnership goals.
  • Spearhead the creation of customer references and case studies, enhancing SI team engagement and awareness.
  • Tailor marketing assets specifically for Salesforce, ISVs, and GSIs used to optimize impact and reach.
  • Collaborate with the Copado Alliances team to enhance brand recognition and penetrate both ISV and GSI organizations with targeted marketing efforts.
  • Drive continuous improvement in marketing, alliances, and SI co-marketing processes to maximize ROI.
  • Maintain robust relationships with key internal and external stakeholders, including Alliances, Sales, Sales Operations, Customer Success, Training, and SI teams (Marketing and ISV).
  • Alignment with Copado Field Marketing to execute programs at scale.
  • Align activities and interests of stakeholders to boost pipeline, facilitate deal progression, and ensure Customer Success.
Required Experience and Skills:
  • A minimum of 3 years in a Partner Marketing role with a focus on campaign-driven pipeline generation; prior experience within the Salesforce ecosystem required
  • Comprehensive understanding of the branding, organizational structure, and capabilities of SIs within the development/DevOps ecosystem.
  • Exceptional communication skills, with proficiency in preparing and delivering persuasive presentations to C-level executives.
  • Strong interpersonal abilities with a track record of building quick and effective internal and external relationships.
  • Strategic thinker with the capacity to address business, product, and technical challenges at a high level.
  • Versatile and adaptable, able to manage multiple priorities and thrive in a fast-paced, uncertain startup environment.

Join Copado: At Copado, you will be part of a team that values innovation, collaboration, and the pursuit of excellence. We offer a vibrant workplace where your work directly contributes to our dynamic growth and success. If you are ready to drive significant impact through strategic partnerships, we would love to hear from you.

Copado is Equal Employment Opportunity and Affirmative Action Employers. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Copado does not accept unsolicited headhunter and agency resumes. Copado will not pay any third-party agency or company that does not have a signed agreement with Copado.

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