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Salesforce Marketing Cloud Email Specialist

1 month ago

Richmond, United States United Network for Organ Sharing Full time


About the Position
Position
Description
The
Marketing Cloud Email Specialist is responsible for understanding business
requirements and delivering high quality technical solutions that empower the
organization to utilize the Marketing Cloud automation platform. This new position will support several
internal teams within the organization, including the Communications and
Marketing teams, with building custom queries, email templates, amp script
based dynamic template's, automation jobs, troubleshooting, and building out
comprehensive customer journeys. reporting to Assistant Director of Cloud
Platform Engineering, the ideal candidate will have experience with Salesforce
Marketing Cloud and Salesforce Commerce Cloud.

Key
Responsibilities:
Support several internal Business Areas with Marketing Cloud for Mass Email campaigns
Create and Provide Training and Access to new users
Ensure emails are delivered properly to several audiences
Ensure messages are sent in proper form and template
Ensure messages are mobile-friendly
Collaborate with the salesforce and membership teams to update non-deliverable email addresses and opt-outs
Build/interpret metrics and provide guidance on best practices
Coordinate and monitor the maintenance, integrity, and security of several databases.
Develop and code the list segmentation for all direct and interactive marketing campaigns and communicate requirements to the primary database vendor
Create automation and reporting for the business to reduce duplication and increase adoption
Ensure Data Extensions are clean, deduped and syncing as needed
Provide guidance to the business on best practices.
Reduce technical debt by cleaning up aged list or extensions

Minimum
Requirements
5+ years of experience with Salesforce Marketing Cloud

Critical Skills
Strong background in agile SCRUM agile practices and associated tools
Fundamental understanding of database technologies
Ability to collaborate with clients to design customer journeys, and associated data models. Experience with Marketing Cloud Studios & Builders, most importantly Email Studio, Content Builder, Cloud Pages and Automation Studio
Experience with Salesforce CRM (Sales & Service Cloud, Communities)

Additional
Skills & Qualifications
Self-starter with a strong ability to use initiative and work autonomously or as part of a team.
Excellent analytical and time management skills; must have the ability to prioritize.
High attention to details.
Strong sense of customer focus, both internal and external.
Creative and analytical thinker with strong critical thinking skills
Demonstrates exceptional verbal and written communication skills.
Demonstrated ability to communicate effectively at all levels of the organization
Have a 'can-do' attitude and be a good team player.
Clear communication skills to make complex technical matters simple when communicating with non-technical stakeholders and client executives.

Education
A bachelor's degree in a relevant field, such as marketing, communications, advertising, or business
Marketing Cloud Email Specialist certification highly desired

Physical Requirements:
General office demands

About Us

The United Network for Organ Sharing (UNOS) coordinates the nation's organ transplant system, providing vital services to meet the needs of men, women and children awaiting lifesaving organ transplants. Based in Richmond, Va., UNOS is a private, nonprofit membership organization.
UNOS members encompass every transplant hospital, tissue matching laboratory and organ procurement organization in the United States, as well as voluntary health and professional societies, ethicists, transplant patients and organ donor advocates.

Top workplace in Richmond since 2014

UNOS is a great place to work We have been named a Top Workplace in Richmond by the Richmond Times-Dispatch for 10 years in a row.

Virginia Values Veterans Certified

UNOS is V3-certified V3- Certified companies work with the Department of Veterans Services and other strategic partners to support Virginia's Veterans.

UNOS Benefits

For information on UNOS, including more information on employee benefits, take a look at the UNOS Employee Benefits Summary.

Authorization

Must be authorized to work in the US. Sponsorship is not available for this position.

Agency Statement

No Agencies Please.

UNOS provide equal employment opportunity for all applicants and employees. It will not unlawfully discriminate or permit harassment against any employee or applicant on the basis of race, ethnicity, color, religion, national origin, gender, age, disability, familial or marital status, military or veteran status, sexual orientation, gender identity and expression, genetic information, or any other characteristics or classification protected under applicable law ("protected categories"). This policy applies not only to hiring, but also to working conditions, benefits and privileges of employment, training, appointments for advancement, transfers, layoffs, recalls, terminations of employment and all other terms and conditions of employment.

UNOS is also an affirmative action employer. It takes affirmative action to recruit and provide opportunities for advancement to qualified females and minorities, individuals with disabilities, special disabled veterans and other protected veterans. It hires and promotes based on job-related requirements and individual qualifications. Action is taken to ensure the fulfillment of this policy as to all phases of the employment process including hiring, placement, training, upgrading, transfers and/or demotions, recruiting, layoffs and termination of employment.

UNOS invites individuals with disabilities and protected veterans to identify themselves, if they wish to do so. Such communication will be kept as confidential as possible and will be used only in accordance with the law. Candidates may contact the EEO/AA Officer at human.resources@unos.org to self-identify or request an accommodation.

EEO is the Law | EEO is the Law Supplement | E-Verify Participation English/Spanish | Right to Work | Right to Work Spanish | Pay Transparency