Digital E-Commerce Engagement Specialist

2 weeks ago


Piscataway, United States Ferraro Foods Full time
About the Role:

We're seeking a dynamic and tech-savvy Digital E-Commerce Engagement Specialist to support the successful rollout of our newly developed Ferraro Foods e-commerce platform. This role will be instrumental in increasing customer adoption and usage, driving digital engagement, and making ordering easier and more efficient for our customers. As part of the rollout team, you will work directly with our sales representatives, riding along or visiting customers independently to promote the app and assist customers in setting it up and learning its features.

Responsibilities:
  • Customer Engagement: Partner with sales reps on customer visits to promote the Pepper app, demonstrating its benefits and encouraging customers to transition to digital ordering.
  • App Setup Support: Assist customers in downloading, setting up, and navigating the app on their devices, ensuring a smooth onboarding experience.
  • Training and Troubleshooting: Provide one-on-one and group training sessions for customers and sales team members, helping them gain confidence in using the app for their orders. Troubleshoot issues and answer questions patiently, adapting to varying levels of tech familiarity.
  • Adoption Strategy: Collaborate with sales teams and marketing to develop and implement creative strategies that boost app adoption and usage, tailoring approaches based on customer feedback and usage patterns.
  • Feedback Loop: Gather customer feedback on the app's features and functionality, relaying insights to the tech team to inform improvements and updates.
  • Performance Tracking: Track app adoption metrics and usage frequency among customers, reporting on trends and areas for growth.
Qualifications:
  • Tech Savvy: Proficient in mobile applications, comfortable navigating different devices, and able to quickly learn the functionalities of new software.
  • High Energy and Outgoing: Strong interpersonal skills with the enthusiasm and positivity needed to engage with customers and build rapport.
  • Patient and Adaptable: Skilled at explaining technology to users with varying comfort levels, demonstrating patience and a positive approach.
  • Customer-Focused: Passionate about providing an exceptional customer experience and committed to helping customers streamline their ordering process.
  • Organized and Goal-Oriented: Able to prioritize tasks and maintain a focus on achieving high levels of customer adoption.
Preferred Experience:
  • Experience in a customer support, sales support, or technology training role.
  • Background in food distribution, sales, or field support is a plus.
  • Knowledge of mobile app deployment or customer onboarding for technology solutions is beneficial.
  • Fluency in Italian

Ferraro Foods is an equal-opportunity employer.

Mon-Fri | 8:30 AM - 5:30 PM nights/weekends as needed

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