Marketing Operations Specialist

3 months ago

Cincinnati, United States Kendall Electric Full time

Marketing Operations Specialist About The Kendall Group The Kendall Group seeks a talented, creative, self-motivated individual for our Marketing Operations Specialist position. The Kendall Group is comprised of seven divisions with 75+ locations in eleven states. Combined, we serve the Electrical, Automation, Pipe, Valve, and Fittings products, Steam, Lighting, Industrial Controls, and Instrumentation Industries. The Kendall Group is a 100% employee-owned company. Kendall offers a great opportunity for a rewarding career. Why The Kendall Group? Our employee ownership model is the core of who we are. You will not only own part of the company, but you will own your future. At Kendall, you'll have opportunities to learn and grow while being coached and mentored along the way. We're that company where people stay We're proud to say that more than 60% of our associates have more than 5 years of tenure, and more than 40% have greater than 10 years. At Kendall, you will be valued and supported, your ideas will be heard, your voice will matter, and you'll work alongside incredible people who care about your success. Role Summary: Reporting to the Marketing Operations Manager, the Marketing Operations Specialist is responsible for the administration of key vendor partner programs, sales promotions, as well as the planning, execution, and follow-up of varied B2B customer events and tradeshows (in-person and virtual). Working in partnership with sales and marketing stakeholders, the Marketing Operations Specialist will develop and execute the events calendar, creating cost-effective and memorable events for our customers to drive business outcomes. The Marketing Operations Specialist also administers the key program and promotions calendar, ensuring milestone events/meetings are scheduled, and completes kick-offs, presentations, and follow-up reports supporting the programs. Exciting work you will do: The essential duties and responsibilities of the Marketing Operations Specialist will consist of, but are not limited to, the following: Event Coordination and Organization Collaborate with the sales teams and field marketing strategists regarding events including goals, timelines, creative deliverables event logistics, post-event reporting, and budget reconciliation Conduct post-event debriefings to measure and report on results against defined metrics; create high value-added analytics by manipulating different data sources Collaborate with field marketing strategists to craft and send invoices and invitations for our formal marketing/vendor programs Collaborate with field marketing strategists to coordinate events, schedule dates and planning sessions for our formal marketing/vendor programs Identify problems and inefficiencies in current processes and workflows and develop processes and templates to streamline logistics and reporting Develop processes and strategies to functionally improve day-to-day processes, bring new ideas and concepts that will help streamline / add self-serve elements to events/programs Evaluate and negotiate with potential vendors and venues, working with the legal team to draft compliant contracts and remain within budget Provide ongoing communications of event details, logistics, goals, and status with sales team and internal stakeholders before, during and after events Ensure all events are executed to a high caliber and supported with timely delivery of appropriate branded materials, collateral, promotional items, etc. Manage events via project management platform to ensure visibility across marketing members Collaborate with field marketing strategists and marketing support to coordinate and request funding as needed Document processes and create templates to create more self-serve options for the field Sales Promotions

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