Manager, Digital Marketing and Strategy

4 weeks ago

Santa Monica, United States HYBE Full time

(This job is posted on behalf of Ithaca Holdings, LLC, a subsidiary of HYBE America, Inc.)

Job Summary:

Reports to: Co-Head of Digital

The Role:

HYBE America is seeking a Manager of Digital Marketing and Strategy. This position reports to The Co-Head of Digital and serves as a key member of the digital team servicing the roster of HYBE Artists.

The role will support continued development and growth for a diverse roster of artists. Responsibilities will include managing and executing promotional campaigns, designing and implementing creative marketing plans, securing digital retail merchandising/playlisting, facilitating requests between partners, managers and artists and maintaining artist web & social platforms. This role will be responsible for shaping both digital strategy and the execution of plans, including social media publishing, on a daily basis.

Key Responsibilities:

  • Content Marketing. Develop and execute digital marketing/sales and content distribution strategies for artists; prepare pitches to key digital partners such as Meta, TikTok and YouTube.
  • Partner Management. Support and manage relationships with key digital partner accounts; liaise with label distribution partners to execute digital sales plans and marketing initiatives
  • Content Development. Produce and post digital content, including text, images, videos; liaise with artist and their team to develop artist generated content
  • Site and Social Development / Management. Support and manage new artist site builds and launches; maintain and update artist sites, social media profiles
  • Creative Marketing and Revenue Development. Grow artist awareness, site traffic and content syndication through third party editorials, feature placements, social networking strategies, influencer marketing, marketing programs, D2C initiatives, contests/sweepstakes and exclusive content promotions to drive revenue
  • Reporting and Analysis. Compile and distribute regular reports to internal team; utilize data to evaluate campaign efficacy; evaluate internal and competitive digital campaign performances to determine each promotion's success and areas of opportunity/growth; create reports for artists and external partners
  • Other Priority Marketing. Develop and execute content release campaigns, tour promotions, and other marketing efforts as needed around artist's launches

Qualifications:

  • 3-4 years experience managing the use of and/or relationships with digital distribution and social platforms
  • Extensive knowledge of and passion for the K-Pop market
  • Understanding of how to connect with fans in the K-Pop Space
  • An in-depth understanding of social media platforms, industry trends, new technologies and digital music services
  • Excellent copywriting skills; ability to write under pressure for multiple campaigns simultaneously
  • The highest attention to detail
  • Track record building and maintaining strong business relationships
  • Strong oral/written communication skills
  • The drive to take initiative, work independently and be accountable while also working as a team player who is collaborative, positive and flexible
  • Bachelor's degree in a related field preferred
  • Experience running reports and exporting data from Google Analytics, email service providers, CRM and other audio/video/social platforms
  • Experience working with social management and listening platforms
  • Experience working with content management systems; especially Wordpress
  • Must be flexible and adaptable; no task is too small
  • Experience and desire to work in a fast-paced, high volume environment and ability to multitask and prioritize
  • Experience in general office software such as Microsoft Office or Google Suite; creative programs such as Adobe Create Suite a plus

  • Manager, Digital Marketing and Strategy

    6 days ago

    Santa Monica, United States HYBE Full time

    (This job is posted on behalf of Ithaca Holdings, LLC, a subsidiary of HYBE America, Inc.) Job Summary: Reports to: Co-Head of Digital The Role: HYBE America is seeking a Manager of Digital Marketing and Strategy. This position reports to The Co-Head of Digital and serves as a key member of the digital team servicing the roster of HYBE Artists. The role will...

  • Manager, Digital Marketing and Strategy

    4 weeks ago

    Santa Monica, United States HYBE Full time

    (This job is posted on behalf of Ithaca Holdings, LLC, a subsidiary of HYBE America, Inc.)Job Summary: Reports to: Co-Head of DigitalThe Role:HYBE America is seeking a Manager of Digital Marketing and Strategy. This position reports to The Co-Head of Digital and serves as a key member of the digital team servicing the roster of HYBE Artists.The role will...

  • Manager, Digital Marketing and Strategy

    4 weeks ago

    Santa Monica, United States HYBE Full time

    (This job is posted on behalf of Ithaca Holdings, LLC, a subsidiary of HYBE America, Inc.)Job Summary: Reports to: Co-Head of DigitalThe Role:HYBE America is seeking a Manager of Digital Marketing and Strategy. This position reports to The Co-Head of Digital and serves as a key member of the digital team servicing the roster of HYBE Artists.The role will...

  • Manager, Digital Marketing and Strategy

    3 weeks ago

    Santa Monica, United States HYBE Full time

    (This job is posted on behalf of Ithaca Holdings, LLC, a subsidiary of HYBE America, Inc.) Job Summary: Reports to: Co-Head of Digital The Role: HYBE America is seeking a Manager of Digital Marketing and Strategy. This position reports to The Co-Head of Digital and serves as a key member of the digital team servicing the roster of HYBE Artists. The role...

  • Digital Marketing Manager

    1 week ago

    Santa Monica, United States American Youth Hostels Full time

    HI USA is a nonprofit organization founded on an enduring belief in the power of travel to foster a deeper understanding of people, places, and the world around. At HI USA, our hostel programs are crucial in building not only an enjoyable and memorable experience for guests, but in delivering on our mission by increasing cultural exchange and providing an...

  • Digital Marketing Manager

    2 weeks ago

    Santa Monica, United States Hostelling International USA Full time

    Job DescriptionJob Description HI USA is a nonprofit organization founded on an enduring belief in the power of travel to foster a deeper understanding of people, places, and the world around. At HI USA, our hostel programs are crucial in building not only an enjoyable and memorable experience for guests, but in delivering on our mission by increasing...

  • Manager, International Digital Strategy

    1 month ago

    Santa Monica, United States Universal Music Group Full time

    We are UMG, the Universal Music Group. We are the world’s leading music company. In everything we do, we are committed to artistry, innovation and entrepreneurship. We own and operate a broad array of businesses engaged in recorded music, music publishing, merchandising, and audiovisual content in more than 60 countries. We identify and develop recording...

  • Director, International Digital Strategy

    1 month ago

    Santa Monica, United States Universal Music Group Full time

    We are UMG, the Universal Music Group. We are the world’s leading music company. In everything we do, we are committed to artistry, innovation and entrepreneurship. We own and operate a broad array of businesses engaged in recorded music, music publishing, merchandising, and audiovisual content in more than 60 countries. We identify and develop recording...

  • Marketing & Digital Coordinator

    2 days ago

    Santa Monica, United States SB Projects, LLC Full time

    Scooter Braun Projects/HYBE America is seeking a Marketing & Digital Coordinator to play a pivotal role in our daily marketing operations. This position involves directly supporting the SVP of Marketing, Promotion & Digital, and collaborating with the Digital team to ensure optimal performance of all artist releases. This role provides an excellent...

  • Marketing & Digital Coordinator

    1 day ago

    Santa Monica, United States SB Projects, LLC Full time

    Scooter Braun Projects/HYBE America is seeking a Marketing & Digital Coordinator to play a pivotal role in our daily marketing operations. This position involves directly supporting the SVP of Marketing, Promotion & Digital, and collaborating with the Digital team to ensure optimal performance of all artist releases. This role provides an excellent...

  • SVP, Marketing

    7 days ago

    Santa Monica, United States Marketing Deluxe Full time

    It started with one ridiculously good idea - Create a different breed of BPO! We at TaskUs understand that achieving growth for our partners requires a culture of constant motion; exploring new technologies, being ready to handle any challenge in a moment’s notice, mastering consistency in an ever-changing world – that’s what it takes to get there. If...

  • Digital Marketing Manager

    6 days ago

    Santa Clara, United States GEODNET Full time

    Job Description We are seeking a highly motivated and experienced Digital Marketing Manager to join our team. The ideal candidate will have a strong background in digital marketing strategies and tactics, with a proven track record of driving results across various online channels. This role will be responsible for developing and executing comprehensive...

  • Digital Marketing Manager

    2 weeks ago

    Santa Clara, United States Geodnet Full time

    Job Description We are seeking a highly motivated and experienced Digital Marketing Manager to join our team. The ideal candidate will have a strong background in digital marketing strategies and tactics, with a proven track record of driving results across various online channels. This role will be responsible for developing and executing comprehensive...

  • Digital Marketing Manager

    2 weeks ago

    Santa Clara, United States GEODNET Full time

    Job DescriptionWe are seeking a highly motivated and experienced Digital Marketing Manager to join our team. The ideal candidate will have a strong background in digital marketing strategies and tactics, with a proven track record of driving results across various online channels. This role will be responsible for developing and executing comprehensive...

  • Digital Marketing Manager

    2 weeks ago

    Santa Clara, United States GEODNET Full time

    Job DescriptionWe are seeking a highly motivated and experienced Digital Marketing Manager to join our team. The ideal candidate will have a strong background in digital marketing strategies and tactics, with a proven track record of driving results across various online channels. This role will be responsible for developing and executing comprehensive...

  • Digital Marketing Manager

    4 days ago

    Santa Clara, United States GEODNET Full time

    Job Description We are seeking a highly motivated and experienced Digital Marketing Manager with 2-3 years of experience to join our team. The ideal candidate will have a strong background in digital marketing strategies and tactics, with a proven track record of driving results across various online channels. This role will be responsible for developing and...

  • Digital Marketing Manager

    1 week ago

    Santa Clara, United States GEODNET Full time

    Job DescriptionWe are seeking a highly motivated and experienced Digital Marketing Manager with 2-3 years of experience to join our team. The ideal candidate will have a strong background in digital marketing strategies and tactics, with a proven track record of driving results across various online channels. This role will be responsible for developing and...

  • Digital Marketing Manager

    1 week ago

    Santa Clara, United States GEODNET Full time

    Job DescriptionWe are seeking a highly motivated and experienced Digital Marketing Manager with 2-3 years of experience to join our team. The ideal candidate will have a strong background in digital marketing strategies and tactics, with a proven track record of driving results across various online channels. This role will be responsible for developing and...

  • E-commerce & Digital Marketing Manager - Regent Santa Monica Beach Opening 2024

    1 week ago

    Santa Monica, United States IHG Full time

    About Us: Regent Santa Monica Beach—an IHG Hotels & Resorts (IHG) property—lands in Santa Monica in 2024 as the first destination in the Americas. The resort will set a new standard for modern upper luxury. Located steps from the famed Santa Monica Pier, the resort will celebrate the beauty of unexpected harmony through contrasts, delivering inspired...

  • Senior Digital Marketing Performance Manager

    1 day ago

    Santa Monica, United States Nexus IT Group Full time

    Accountabilities: 35% Create and provide business unit metrics that are pertinent to quality of conversion, monetization, and traffic. Create theories that can be evaluated, quantified, and shared with a wider audience. Identify important patterns in large data that can propel business growth to support business ambitions. Verify the accuracy of the data...