Supervisor, Social Media

1 week ago

Oak Brook, United States Exelon Full time

Who We Are We're powering a cleaner, brighter future. Exelon is leading the energy transformation, and we're calling all problem solvers, innovators, community builders and change makers. Work with us to deliver solutions that make our diverse cities and communities stronger, healthier and more resilient. We're powered by purpose-driven people like you who believe in being inclusive and creative, and value safety, innovation, integrity and community service. We are a Fortune 200 company, 19,000 colleagues strong serving more than 10 million customers at six energy companies -- Atlantic City Electric (ACE), Baltimore Gas and Electric (BGE), Commonwealth Edison (ComEd), Delmarva Power & Light (DPL), PECO Energy Company (PECO), and Potomac Electric Power Company (Pepco). In our relentless pursuit of excellence, we elevate diverse voices, fresh perspectives and bold thinking. And since we know transforming the future of energy is hard work, we provide competitive compensation, incentives, excellent benefits and the opportunity to build a rewarding career. Are you in? Primary Purpose The Social Media Supervisor is a member of the team that manages and oversees ComEd’s social media presence across all platforms. The role involves strategic planning, content creation, community engagement, and monitoring social media trends, with a focus on promoting ComEd’s brand, services, and community initiatives. The Social Media Supervisor will have one direct report and collaborate with cross-functional teams to ensure that social media efforts align with corporate goals, enhance customer engagement, and respond to issues in a timely and effective manner. Primary Duties Campaign Creation and Management (30%) Create and execute organic and paid social media campaigns. Oversee the development of engaging, on-brand content (text, images, videos, and infographics) for all platforms. Ensure content is timely, relevant, and optimized for each platform's audience while adhering to industry best practices and regulations. Social Media Analytics and Reporting (25%) Regularly track, analyze, and report on campaign performance in relation to established KPIs. Utilize data insights to adjust strategies and optimize campaign performance; report finding and results to internal clients and senior leadership. Social Media Strategy Implementation (15%) Collaborate with MarCom leadership and peers to implement the social media strategy, ensuring that content aligns with ComEd’s overall marketing and communication objectives. Translate strategic goals into actionable social media campaigns and content calendars. Maintain strong understanding of current trends, best practices, and new tools to improve social media engagement and visibility. Monitor and Respond to Customer Inquiries (15%) Manage the company’s social media accounts, including responding to customer inquiries, complaints, and feedback in a professional and timely manner. Work with customer service and other internal teams to resolve any issues or concerns raised on social media platforms. Crisis Management and Reputation Monitoring (15%) Monitor social media for potential issues and customer concerns, support crisis situations like storm response and restoration efforts. Develop and implement response strategies to mitigate risks, manage customer concerns, and maintain a positive brand image. Job Scope Requires ability to work extended hours in evening and/or weekend. Minimum Qualifications 4-year relevant degree and 4-7 years’ professional experience in social media for a Fortune brand, marketing, PR or advertising agency. In lieu of degree, 6-9 years of relevant experience. Demonstrated ability to produce comprehensive and- innovative social media strategies in support of high-profile initiatives and campaigns. Excellent writing and copy-editing skills, experience writing for multiple audiences and platforms. Excellent interpersonal communications. Proven ability to work effectively in a collaborative team environment. Strong organizational skills to effectively manage resources and the execution of multiple projects on an ongoing basis. Experience managing or interacting with digital agencies and internal IT stakeholders. Familiarity with design and web development processes and guiding principles. Experience interfacing with executives and management personnel. Demonstrated commitment to continuous personal and professional growth and development. Preferred Qualifications Platform Proficiency: In-depth knowledge of major social media platforms and their respective best practices, including social media management tools like Sprinklr. Analytics and Reporting: Strong skills in analyzing data to measure performance and adjust strategies accordingly. Strategy Development: Ability to create and implement effective social media strategies aligned with business goals. Content Creation: Proficiency in social media writing, graphic design, and video editing. Crisis Management: Ability to handle crises and negative feedback with professionalism and tact. Collaboration Skills: Capability to work closely with cross-functional teams and departments. Benefits Annual salary will vary based on a candidate's skills, qualifications, experience, and other factors:USD $83,200.00/Yr. - USD $124,800.00/Yr. Annual Bonus for eligible positions: 15% 401(k) match and annual company contribution Medical, Dental and Vision Insurance Life and disability insurance Generous paid time off options, including vacation, sick time, floating and fixed holidays, maternity leave and bonding/primary caregiver leave or parental leave (based on position) Long Term Incentive Plan for eligible positions Wellbeing programs such as tuition reimbursement, adoption assistance and fitness reimbursement Referral bonus program And much more Exelon is proud to be an equal opportunity employer and employees or applicants will receive consideration for employment without regard to: age, color, disability, gender, national origin, race, religion, sexual orientation, gender identity, protected veteran status, or any other classification protected by federal, state, or local law. If you are an individual with a disability and need an accommodation to complete the application, please email us at DandI@exeloncorp.com.

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