Industrial Product Marketing Manager

3 days ago

Rock Hill, United States Chicago Pneumatic Tool Company LLC Full time


Industrial Product Marketing Manager

Functional area:

Product Management

Country:

United States

City:

Rock Hill

Company name:

Chicago Pneumatic Tool Company LLC

Date of posting:

Nov 8, 2024

Your Role

Chicago Pneumatic is a worldwide leader for power tools in markets, such as Industry & Maintenance. We are looking for a collaborative and entrepreneurial industrial product marketing manager to drive our industrial development and future growth. Additionally, you would be responsible for devising and implementing an effective product marketing and communication strategy to drive profitable growth in various key markets. Most importantly, one of your main goals would be to ensure all key stakeholders are engaged with Chicago Pneumatic at an optimum level.

Reporting to Product & Commercial Marketing Leader, the Industrial Product Marketing Manager will play a strategic role for the development and profitable growth of the product line for the general industry business segments in North America. The mission is to devise and implement an effective product marketing and communication strategy to ensure all key stakeholders are engaged with Chicago Pneumatic at an optimum level:

Research and Assessment:

  • Identify future product and customer needs by conducting Voice of Customer sessions and communicate the information to the Product Company team for new product development.
  • Analyze product/technology offerings of the industry to identify product/technology gaps and overlaps.
  • Attend industry functions, such as association events and conferences, and provide feedback and information on market and trends.

Develop Strategy:

  • Create general industry Go to Market business plan, including full offering plan, marketing, sales enablement, metrics and cadence.
  • Collaborate across the organization to develop the offering strategy, to include applications, channel, products, marketing programs, services, capturing full business lifecycle.
  • Develop and define targeted personas for efficient customer experience.
  • Create an industrial channel expansion plan with management, National Sales Manager, national account team, including metrics and cadence.
  • Develop with the digital marketing team, lead generation and nurturing campaigns.

Execute Plan:

  • Drive execution of key business development offering activities, including identification, development/planning and onboarding of the new channels
  • Communicate, educate and enable strategy across the organization to ensure alignment
  • Execution of business and market strategies
  • Enable and mentor organization to ensure effective plan execution, define and communicate roles and responsibilities.
  • Support field sales digital sales activity and digital end user engagement through the development of value-added tools such as market mapping, lead conversion, lead nurturing and social media selling content.
  • Create strategic message and selling points clearly articulating the value proposition, offering benefit and differentiators

Measure:

  • Establish annual target and follow-up quarterly for each industrial product groups.
  • Evaluate and understand specific scorecards and create countermeasure to revert to positive trends.
  • Monitors and critically evaluates the marketing mix of the respective market segments
  • Manage revenue and profit growth for the general industry business and channels.



To succeed, you will need

Qualifications

  • Expert on Industrial and MRO markets (metal fabrication / composites, oil & gas and power generation) and what drives sales.
  • Capable of performing professional presentations, demonstrations and conduct VOC.
  • Has basic knowledge about project management tools and methods.
  • Capability to make creative solutions based on the product portfolio.

Experience

  • 5-7 yrs. of experience in product marketing or sales in the Industrial / MRO Industry
  • Customer Relations Management

Education

  • Bachelor's Degree in Business or similar field

Travel

  • Local travel, and up to 20% overnight.
  • Occasional international travel throughout North America including Canada and Mexico.

TCS

In return, we offer you

  • Excellent compensation package, including a flexible benefits plan, and generous 401 (k) retirement plan
  • Health Insurance/Dental Insurance/Vision Insurance
  • Paid time off
  • We believe in and foster a learning culture where global mobility is an important enabler for growth.
  • Our learning culture supports you on your journey: benefit from our individual learning opportunities (LinkedInLearning e.g.), our feedback culture, the internal job portal, global project assignments, or on-site training from our academy.

Diverse by nature and inclusive by choice

Bright ideas come from all of us. The more unique perspectives we embrace, the more innovative we are. Together we build a culture where difference is valued and we share a deep sense of purpose and belonging.

As a key player in the Industry, we are fully committed to our Corporate Social Responsibility and are guided in this by the United Nations Sustainable Development Goals.

Read more about our commitment and activities around Sustainability here: Sustainability at Chicago Pneumatic

City

Rock Hill, SC

Local Terms & Conditions Apply

Over 120 years of experience

Since 1901, CP has delivered reliability with a deep understanding of customer needs. We are a global manufacturer of high-performance power tools, air compressors, generators, light towers, and hydraulic equipment for professional and industrial applications. Our products are engineered for performance and lasting customer value. People. Passion. Performance. This is our promise.

Chicago Pneumatic Tool Company LLC is an Equal Opportunity Employer and does not discriminate in hiring or employment against any individual on the basis of race, religion, color, creed, gender, gender identity or expression, national origin, ancestry, age, marital status, citizenship, physical or mental disability, veteran status, sexual orientation, or status within any other group that is protected by anti-discrimination laws.Women are encouraged to apply

#TCS for Chicago Pneumatic Tool Company LLC - NA Sales Company

  • Industrial Product Marketing Manager

    2 days ago

    Rock Hill, United States Atlas Copco Full time

    Your Role Chicago Pneumatic is a worldwide leader for power tools in markets, such as Industry & Maintenance. We are looking for a collaborative and entrepreneurial industrial product marketing manager to drive our industrial development and future growth. Additionally, you would be responsible for devising and implementing an effective product marketing and...

  • Product Marketing Manager, Clinical

    3 weeks ago

    Little Rock, Arkansas, United States Norstella Full time

    About NorstellaNorstella is a leading provider of data and intelligence on clinical trials, drug treatments, medical devices, and regulatory and commercial landscapes. Our customers rely on us to deliver vital advantage when making critical R&D and commercial decisions.The RoleWe are seeking an experienced and strategic Product Marketing Manager to join our...

  • Marketing Manager

    3 weeks ago

    Little Rock, Arkansas, United States Arkansas Department of Workforce Services Full time

    Job SummaryWe are seeking a highly motivated and versatile Marketing Manager to help drive growth for Essick Air Products and Champion Cooler. This individual will be responsible for developing and implementing short-term and long-term marketing strategies to meet market demands.Key ResponsibilitiesUtilize market research and industry trends to identify...

  • Product Manager

    1 month ago

    Rock Hill, South Carolina, United States Element Solutions Full time

    Job Title: Product ManagerWe are seeking a highly motivated and experienced Product Manager to join our team at Element Solutions. As a Product Manager, you will be responsible for developing and executing regional marketing strategies for our product lines, expanding routes to market, increasing sales opportunities, and enhancing brand value.Key...

  • Product Marketing Manager

    3 weeks ago

    Clyde Hill, United States Smartsheet Full time

    Product Marketing Manager - Strategic AlliancesSmartsheet is a tech company with a human story to tell. We're here to empower teams to manage projects, automate workflows, and rapidly build new secure solutions, using simple no-code tools. We're revolutionaries - so for us changing the way the world works is all in a day's work.We're looking for an...

  • Product Tester Opportunity

    2 weeks ago

    FORT ROCK, United States Product Review Jobs Full time

    Product Tester OpportunityAt Product Review Jobs, we are seeking individuals to participate in market research opportunities with independent brands. As a product tester, you will have the chance to complete online or phone studies, providing valuable feedback to help shape the development of new products. Compensation varies per study, with some...

  • Product Marketing Specialist

    2 weeks ago

    Little Rock, Arkansas, United States USAble Life Full time

    Product Marketing SpecialistUSAble Life is seeking a highly skilled Product Marketing Specialist to join our team. As a key member of our marketing team, you will be responsible for developing and executing marketing strategies and programs across our consumer and B2B segments.Key Responsibilities:Build and maintain a strong understanding of our products,...

  • Product Marketing Strategist

    3 weeks ago

    Little Rock, Arkansas, United States USAble Life Full time

    About USAble LifeUSAble Life is a diverse group of individuals working together to make a meaningful difference in the lives of our customers and employees. We are committed to delivering the best products and services, and our passion for our people is matched only by our passion for our customers.Job DescriptionWe are seeking a Product Marketing Specialist...

  • Product Marketing Specialist

    3 weeks ago

    Little Rock, Arkansas, United States USAble Life Full time

    About USAble LifeUSAble Life is a dynamic and diverse group of individuals working together to make a meaningful difference in the lives of our customers and employees. We are committed to delivering the best products and services, and our passion for our people is matched only by our passion for our customers.Job SummaryWe are seeking a highly skilled...

  • Paid Product Evaluator

    1 week ago

    FORT ROCK, United States Product Review Jobs Full time

    Product Review JobsAre you interested in participating in market research opportunities with independent brands? As a Paid Product Evaluator, you will have the chance to complete online or phone studies and earn compensation for your time.Key Details: Studies typically take 15 minutes to complete. Compensation varies per study, with some studies paying up to...

  • Product Tester Opportunity

    2 weeks ago

    FORT ROCK, United States Product Review Jobs Full time

    Product Tester OpportunityAt Product Review Jobs, we are seeking highly motivated individuals to participate in market research opportunities with independent brands. As a product tester, you will have the chance to complete online or phone studies, providing valuable feedback to help shape the development of new products.Compensation and...

  • Product Tester Opportunity

    2 weeks ago

    FORT ROCK, United States Product Review Jobs Full time

    Product Tester OpportunityAt Product Review Jobs, we offer a unique opportunity to participate in market research studies as a paid product tester. This role involves completing online or phone-based studies to provide valuable feedback to independent brands. Compensation varies per study, with some opportunities paying up to $500 per week.Key...

  • Product Tester Opportunity

    2 weeks ago

    FORT ROCK, United States Product Review Jobs Full time

    Product Tester OpportunityAt Product Review Jobs, we offer a unique chance to participate in market research opportunities with independent brands. As a product tester, you will be completing studies via online or phone, providing valuable feedback to help shape the future of products.**Key Benefits:**- Compensation varies per study, with some opportunities...

  • Product Tester Opportunity

    1 week ago

    FORT ROCK, United States Product Review Jobs Full time

    Product Tester OpportunityAt Product Review Jobs, we offer a unique chance to participate in market research opportunities with independent brands. As a product tester, you will be involved in completing online or phone studies to provide valuable feedback. Compensation varies per study, and you can expect to earn up to $500 per week.Key Responsibilities:...

  • Paid Product Tester

    2 months ago

    FLAT ROCK, United States Product Review Jobs Full time

    Compensation: Varies per assignment. Up to $500 per week. Location: Remote (USA) Company: ProductReviewJobs Thank you for your interest in becoming a Paid Product Tester. This opportunity is for completing market research opportunities with independent brands via online or phone. Online studies typically take 15 minutes, while telephone interviews may...

  • Product Tester Opportunity

    2 weeks ago

    FORT ROCK, United States Product Review Jobs Full time

    Product Tester OpportunityAt Product Review Jobs, we offer a unique opportunity to participate in market research studies as a paid product tester. As a participant, you will have the chance to evaluate various products and provide valuable feedback to independent brands.Compensation and LocationCompensation varies per study, with some opportunities paying...

  • Product Review Specialist

    2 weeks ago

    FORT ROCK, United States Product Review Jobs Full time

    Product Review Job OpportunityAt Product Review Jobs, we offer a unique chance to participate in market research opportunities with independent brands. As a Product Review Specialist, you will be responsible for completing online or phone studies to provide valuable feedback on various products. Key Responsibilities:Participate in online studies and...

  • Product Review Specialist

    1 week ago

    FORT ROCK, United States Product Review Jobs Full time

    Product Review SpecialistAs a Product Review Specialist with Product Review Jobs, you will have the opportunity to participate in market research studies for various independent brands. These studies are conducted online or via phone and typically take 15 minutes to an hour to complete. Compensation varies per study, but you can earn up to $500 per week.Key...

  • Senior Marketing Coordinator

    3 weeks ago

    Rock Hill, New York, United States Ryan Specialty Full time

    Job SummaryAs a Senior Marketing Coordinator at Ryan Specialty, you will play a key role in developing and implementing strategic marketing plans that drive business growth. This exciting opportunity will challenge you to think creatively and strategically, leveraging your expertise in market research, campaign management, and brand development to drive...

  • Product Marketing Specialist

    2 weeks ago

    Little Rock, Arkansas, United States USAble Life Full time

    At USAble Life, we're committed to delivering exceptional products and services that make a meaningful difference in the lives of our customers and employees. As a Product Marketing Specialist, you'll play a critical role in helping us achieve this goal.The ideal candidate will have a strong understanding of business products and a proven track record of...