Paid Media Brand Strategist

1 week ago

Menomonee Falls, United States WELLS FARGO ASSET MGMT HOLDING Full time

JOB REQUIREMENTS: Description Elevate Your Career Work where your ideas have impact COMPANY Allspring Global Investments is a leading independent asset management firm that offers a broad range of investment products and solutions designed to help meet clients\' goals. At Allspring, our vision is to inspire a new era of investing that pursues both financial returns and positive outcomes. With decades of trusted experience propelling us forward, we strive to build portfolios aimed at generating successful outcomes for our clients. We do this through the independence of thought that powers our investment strategies and by bringing a renewed approach to look around the corner to unlock what\'s possible. Allspring is a company committed to thoughtful investing, purposeful planning, and the desire to deliver outcomes that expand above and beyond financial gains. For more information, please visit About Us - Allspring Global Investments. At Allspring, unique views inspire us. We leverage the diversity of people, ideas, and skills to help our clients pursue their financial goals. We strive to attract and retain a diverse talent pool that enables us to better serve our global client base. Intentionally fostering a diverse and inclusive culture allows us to empower innovation, productivity, and engagement. It\'s also essential for elevating the experience of our clients as well as the communities in which we operate. Thank you for considering Allspring as you explore the next step in your career journey. POSITION The Media & Brand Strategist role at Allspring Global Investments provides an outstanding chance to craft and implement our brand strategy and paid media initiatives worldwide. This position plays a key role in completing coordinated campaigns in different regions, ensuring our brand connects with diverse audiences. Responsibilities include overseeing a paid media vendor, guiding media buying strategies, and managing the budget and performance metrics for outstanding outcomes. RESPONSIBILITIES Develop and complete brand strategy, planning, and delivery for coordinated campaigns and other strategic, large-scale initiatives. Strategize, implement, and distribute multi-channel paid media campaigns in the U.S., EMEA, and APAC regions to boost brand awareness, involvement, and consideration for the Allspring brand. Provide direction on media buying and placements for TV, online video, digital, social, search, and third-party content partnerships and opportunities. Collaborate and partner with managers and internal colleagues to define and scale best-practice media opportunities in the market. Gain knowledge of important metrics in media to establish... For full info follow application link. We are an Equal Opportunity/Affirmative Action Employer. We consider all qualified applicants for employment regardless of age, race, color, national origin, sex, religion, veteran status, disability, sexual orientation, gender identity, or any other protected status. ***** APPLICATION INSTRUCTIONS: Apply Online: ipc.us/t/99A685AA4EBA4659

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