Digital Marketing Manager

3 weeks ago

Oklahoma City, United States Mathis Brothers Full time
Schedule: Monday - Friday, 8 AM to 5 PM

Perks that come with the job as a Digital Marketing Manager:
  • Fun work environment
  • Benefits Package - Health, Dental & Vision, 401k, Life Insurance, HSA, FSA, Accident, Critical Illness, and Hospital Indemnity coverage, Short- and Long-Term Disability and Employee Assistance Program
  • Zeera - a mental health wellbeing benefit
  • Paid Vacation
  • Employee Discounts 10%
  • Fully renovated offices
  • Gym onsite
EXAMPLES OF WORK PERFORMED FOR DIGITAL MARKETING MANAGER:
  • Develop and execute comprehensive digital marketing strategies to drive store traffic, online traffic, engagement, and conversion across various digital platforms (e.g., website, social media, email, SEO, SEM).
  • Manage and optimize all digital marketing channels, including but not limited to, social media, email marketing, search engine marketing (SEM), search engine optimization (SEO), content marketing, and display advertising.
  • Plan and execute all digital marketing campaigns, including web, SEO/SEM, email, social media, and display advertising.
  • Analyze and report on the performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
  • Identify trends and insights and optimize spend and performance based on the insights.
  • Collaborate with internal teams to create landing pages and optimize user experience.
  • Assist and work with others in marketing to develop content and distribution strategies across digital channels.
  • Stay up-to-date with the latest digital marketing trends and technologies to ensure our strategies remain competitive and innovative.
  • Manage relationships with external agencies and vendors to execute campaigns and projects.
  • Oversee and manage the digital marketing budget, ensuring efficient allocation of resources.
EMPLOYMENT STANDARDS FOR DIGITAL MARKETING MANAGER:
  • Degree in Marketing, Business, Communications, or related field preferred
  • 5-10 years of proven experience in a digital marketing or related role
  • Strong knowledge of all digital marketing channels, including SEO, SEM, PPC, social media, email marketing, and content marketing
  • Experience with digital marketing analytics tools (e.g., Google Analytics, SEMrush, HubSpot, etc.)
  • Proficiency in marketing automation and CRM tools
  • Excellent project management skills with the ability to manage multiple campaigns simultaneously
  • Strong analytical skills and data-driven thinking
  • Creative problem-solving skills with a passion for digital innovation
  • Strong communication skills, both written and verbal
  • Ability to work independently and as part of a team
  • Basic typing; ability to repetitively use arms, hands and fingers;
  • Ability to communicate effectively with team members
  • Positive attitude when working with customers
  • Knowledge of employment and safety procedures
  • Must be at least 21 years of age with a valid driver's license with no more than 2 moving violations or 1 chargeable accident within the past three years; knowledge of employment, merchandise handling, and safety procedures.

PHYSICAL ACTIVITY REQUIREMENTS: To successfully perform the essential functions of the job, an employee must be able to perform the following: Stooping, kneeling, crouching, reaching, standing, walking, pulling, talking, hearing/listening and repetitive motion.

Heavy Work: Lifting up to 45 lbs occasionally.

Work Environment: Indoor climate controlled environment.

Mathis Home promotes and maintains a drug-free work environment. Mathis Home is an Equal Opportunity Employer.

*Safety Sensitive*

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