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Web Analytics Data Scientist

1 month ago

Raleigh, United States ROI Revolution Full time

Are you looking for an exciting new opportunity in data science and web analytics? As a Web Analytics Data Scientist, you'll build machine learning models, analyze data for valuable insights, and support agency clients on their data collection and management strategies.
We are looking for an intellectually curious, self-motivated individual who enjoys working with people as much as solving complex technical problems. If this describes you, we would love to hear from you

How will you make a difference?

As a Web Analytics Data Scientist, you will play a key role in our agency’s Advanced Analytics & Reporting service. You'll work closely with clients to understand their data analysis needs and create data pipelines to clean and organize data sets. Your expertise in applying machine learning models and developing impactful reporting visualizations will help uncover valuable insights for our clients.

You'll also implement custom web analytics solutions that support our agency’s online advertising services. By using tools like Google Analytics, Google Tag Manager, and Google BigQuery, you'll address complex tracking and reporting challenges for clients and internal teams. In this role, you'll regularly test and deploy tracking scripts and leverage our in-house tools for efficient data analysis and reporting.

What will you do?

  • Design and execute machine-learning solutions for client projects in the areas of marketing mix modeling, predictive analytics, unique audience creation, custom attribution modeling, and more.
  • Perform advanced data joining and query building using SQL in Google BigQuery to support client reporting needs and in-house data enhancement technologies.
  • Ideate and design strategically insightful reports within data visualization platforms such as Looker Studio and Tableau.
  • Develop expert-level knowledge of the tracking and reporting capabilities of data collection tools such as Google Analytics, digital advertising platforms, and other related technologies.
  • Communicate data problems and solutions to clients in terms that are easy to understand and relevant to their business needs.
  • Answer tracking-related tickets from clients and internal teams, ensuring timely responses and effectively managing multiple deadlines.
  • Design web analytics solutions by understanding a client's data collection goals, gathering requirements, defining project scope, and providing technical guidance.
  • Directly implement and test tracking solutions using Google Tag Manager, JavaScript, and browser development tools.
  • Work collaboratively within a small team environment to optimize idea and knowledge sharing.
  • Develop related training materials and process documentation.
  • Perform other duties as assigned by the Web Analytics Team Lead.
Requirements:

Minimum qualifications are listed below; however, stronger skillsets and experience are welcome and rewarded at ROI
  • Bachelor’s degree or related experience in a quantitative or technical field. (e.g., Data Science, Data Analytics, Computer Science, Math, Statistics, Engineering, or related field)
  • 2+ years of experience with structured data and statistical programming languages. (ex. SQL, Python, R)
  • 1 year of experience with data pipeline management and ETL principles.
  • 1 year of experience with statistical and/or machine learning modeling algorithms and interpretation. (ex. linear regression, ridge regression, decision trees, Bayesian models, etc.)
Essential Qualifications:
  • Experience with web development languages and debugging tools. (ex. JavaScript, HTML/CSS, TypeScript, JSON, Chrome DevTools)
  • Basic familiarity with business intelligence tools like Tableau or PowerBI.
  • Basic familiarity with the Google Cloud Platform, particularly BigQuery.
  • Demonstrated problem solving and critical thinking skills.
  • Ability to effectively communicate with clients and colleagues at all levels.
  • A demonstrated capacity and willingness to learn.
  • Embodies ROI’s core values and is willing to contribute to a collaborative team environment.
This description is intended to describe the general nature and level of work of the job, not an exhaustive list.

About ROI Revolution

We believe businesses deserve an agency team who is just as passionate about achieving their goals as they are. Since 2002, we’ve been helping consumer brands accelerate growth and increase profitability through our highly strategic, results-driven digital marketing services and technology. Each ROIer contributes to these results and plays a key role in our vision to be the most highly regarded digital marketing agency.

Our actions and how we show up for each other and our clients are guided by our core values: Be the Good, Embody a Growth Mindset, Put Others First, and Relentlessly Pursue Excellence.

If you thrive in a fast-paced, collaborative environment, you’ll love working with us

Our Hybrid Workplace

At our core, we value relationships. We know firsthand that strong working relationships are built through in-person collaboration, knowledge sharing, and mentorship. We also recognize our team members’ desire for flexibility.

To strike a healthy balance of our personal and professional needs, we work in a hybrid environment. Typically, we are in the office 2-3 days a week with the option to work remotely the remaining days.

If you’re not in the Raleigh, NC area, ask your Talent Acquisition Specialist how we can help you get here

Our Benefits

We see and respect our team members as individuals with unique needs and goals. We believe in a human-centric approach to help each person thrive personally and professionally.

Here are some of the resources and support we provide to our team members:
  • Work-life integration supported by a hybrid work environment and core office hours.
  • Thoughtfully designed workspace for collaboration, deep work, and downtime.
  • 20 days of PTO with incremental increases as your ROI career progresses.
  • 10 paid holidays.
  • Comprehensive physical and mental health benefits (ROI covers 100% of the cost for employee medical and dental).
  • Paid disability and life insurance.
  • Monthly education bonus.
  • Training and mentorship programs designed for personal and professional growth.
  • Team lunches twice per quarter.
  • Quarterly team builders.
  • Fully stocked kitchen and catered weekly lunch.
  • Eco-friendly office with onsite gym and game room.

For more details visit our Careers page or ask your Talent Acquisition Specialist

ROI Revolution is an equal opportunity employer and is committed to the fair and impartial treatment of all employees and applicants for employment without regard to gender, age, race, religion, color, national origin, physical or mental disability, military/veteran status, sexual orientation, gender identity and expression, genetic information, marital status, parental status, pregnancy, or any other status protected by law.