Digital Marketing Specialist II
3 weeks ago
JOB SUMMARY
In this role, you'll drive the success of digital marketing campaigns by managing project timelines, coordinating across teams, and ensuring smooth, timely project delivery. The ideal candidate is organized, proactive, and excels in communication, bringing structure and momentum to each initiative. Your efforts will play a crucial role in amplifying our brand presence and achieving measurable results.
KEY RESPONSIBILITIES
- Manage digital marketing campaigns and projects, from conception to launch
- Monitor project progress and identify potential risks and issues, including budgets
- Collaborate with internal teams (design, content, development) to understand their requirements, goals, and objectives and ensure timely deliverables.
- Ensure the integration of digital strategies across various marketing channels for cohesive campaigns.
- Reporting of digital marketing initiatives
- Conduct post-project reviews to evaluate project success and identify areas for improvement
- Stay up to date on industry trends and best practices
- Performs work under direct supervision.
- Handles basic issues and problems and refers more complex issues to higher-level staff.
- Diligent, Punctual and Ready to work
- Perform other duties as needed in support of business objectives assigned by supervisor.
TECHNICAL SKILLS & ABILITIES
- Strong understanding of website development, design, digital marketing channels, including email, social media, SEO, paid ads
- Excellent communication and interpersonal skills
- Highly organized with strong attention to detail
- Ability to manage multiple projects simultaneously and prioritize tasks effectively
- Excellent organizational, leadership, and communication skills
- Strong problem-solving skills and attention to detail
- Excellent time management skills
- Ability to multi-task
- Coachable, highly motivated, and driven to succeed.
- Possesses beginning to working knowledge of subject matter.
- High school diploma, GED, or equivalent.
- Bachelor's degree in Marketing, Business Administration, or related field
- 3+ years of experience in digital marketing and/or project management
- Experience working with project management software (e.g. Asana, Trello, Jira)
- Must be over 21 years of age.
- Available for on-site operations work Monday-Friday.
- Work revolves around objectives, projects, and priorities- not hours; must be able to work weekends and holidays as needed.
- Willingness and ability to undergo cross-training in various roles within the department as required.
- Prolonged periods of standing, sitting at a desk, and/or working on a computer.
- Able to stand up to 4 hours at a time.
- Be able to stand, bend, kneel, squat, and twist for prolonged periods of time.
- Must be able to push, pull, move, and/or lift 15 lbs. to a minimum height of 5 feet and able to push, pull, move, and/or carry such weight a minimum distance of 50 feet, with or without mechanical assistance.
- Must be able to access and navigate each department at the organization's facilities.
COMPANY
We are setting the industry standard to influence and inspire through our innovative methods. We merge cannabis culture with cutting-edge technology to deliver the best possible customer and employee experience(s).
The company operates a fully integrated cannabis business with a footprint that covers the entire breadth of the state of California; the world's largest cannabis market. We control our supply chain from cultivation to retail, which enables us to deliver clean and tested cannabis products at unmatched prices.
Our mission is to provide the one-stop-shop cannabis experience by offering exceptional customer experience service and diversified products. We strive to build long-term customer loyalty.
BENEFITS & COMPENSATION
All employees are provided competitive compensation and paid training.
We offer a range of benefits packages based on employee eligibility*, including:
- Paid Vacation Time, Paid Sick Leave, Paid Holidays, Parental Leave.
- Health, Dental, and Vision Insurance.
- Employee Assistance Program.
- 401k with generous employer match.
- Life Insurance.
- Employee discounts on products and services.
*Additional details about compensation and benefits eligibility for this role will be provided during the hiring process.
We provide equal employment opportunities to all employees and applicants for employment and prohibit discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
#ENGHP
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