Digital Marketing Specialist

2 months ago


Salem, United States Institute of Inspection , Cleaning and Restoration Certification Full time
Benefits:
  • 401(k) matching
  • Dental insurance
  • Health insurance
  • Paid time off
  • Vision insurance
ServiceMaster of Salem, a leading provider of fire, water, and mold damage restoration services, is seeking a motivated Digital Marketing Specialist to join our team. As a locally owned company, we are dedicated to helping our community restore their properties and lives with exceptional service and expertise.

What You'll Be Doing - Job Responsibilities:
  • Campaign Development: Plan, create, and execute digital marketing campaigns across various channels, including social media, email marketing, search engine marketing (SEM), and display advertising.
  • Content Creation: Develop engaging content for the company's website, blog, social media platforms, and email newsletters.
  • SEO/SEM Management: Optimize website content for search engines (SEO) and monitor pay-per-click (PPC) campaigns to drive targeted traffic and increase lead generation.
  • Social Media Management: Manage and grow the company's social media presence, including content scheduling, community engagement, and performance tracking.
  • Analytics and Reporting: Monitor, analyze, and report on the performance of digital marketing campaigns using tools like Google Analytics, providing insights and recommendations for improvement.
  • Lead Generation: Implement strategies to generate high-quality leads and improve conversion rates through targeted digital marketing efforts.
  • Brand Management: Ensure consistency in the company's voice and branding across all digital platforms.
  • Community Outreach: Participate in community organizations and events to promote partnerships on the website and social media platforms.
  • Collaboration: Work closely with the leadership team, sales department, and external vendors to align marketing strategies with business objectives.
  • Staying Current: Keep up to date with the latest digital marketing trends, tools, and best practices to continuously improve the company's digital marketing efforts.
What's in it for You- Skills You Will Learn:
  • Developing and nurturing digital marketing strategies
  • Effective content creation and management
  • Analyzing and interpreting digital marketing data
  • Working in a collaborative and dynamic environment
What You're Looking For - Benefits & Perks:
  • Competitive salary and benefits package
  • Opportunities for professional growth and development
  • A supportive and collaborative work environment
  • The chance to make a significant impact within a growing company
What we're looking for - Qualifications:
  • Bachelor's degree in Marketing, Communications, or a related field
  • Proven experience (2-3 years) in digital marketing, preferably within the restoration or a related industry
  • Strong understanding of digital marketing concepts, including SEO, SEM, PPC, social media, content marketing, and email marketing
  • Proficient in using digital marketing tools and platforms, such as Google Analytics, Google Ads, social media management tools, and email marketing software
  • Excellent written and verbal communication skills
  • Creative thinking and problem-solving abilities
  • Strong analytical skills and the ability to interpret data to drive decision-making
  • Ability to manage multiple projects simultaneously and meet deadlines
  • Experience with graphic design and video editing tools is a plus

Join us at ServiceMaster of Salem and help us make a difference in our community through exceptional digital marketing. Apply today to become our next Digital Marketing Specialist

Compensation: $3,500.00 per month

Built on a foundation of great brands and employees with a passion for service, our vision is to be the leading provider of essential services through empowered people, world-class customer service and convenient access. By joining ServiceMaster, you'll be part of a talented network of employees with a shared vision.

Our environment is a diverse community where successful people work together to achieve common goals.

This franchise is independently owned and operated by a franchisee. Your application will go directly to the franchisee, and all hiring decisions will be made by the management of this franchisee. All inquiries about employment at this franchisee should be made directly to the franchise location, and not to The ServiceMaster Company, LLC.

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