Digital Advertising

2 weeks ago

Troy, United States Champion Home Builders Full time

Posted 24-Sep-2024 (EST) | Troy, MI, USA | Full Time Champion Homes Digital Advertising and Analytics Specialist Job Description Job Title: Digital Advertising and Analytics Specialist FLSA Status: Exempt Full Time Prepared By: Kristina Samojedny, Marketing Manager Looking to make a difference in your work and making the dream of homeownership a reality for tens of thousands of customers every year? Champion Homes the place for you. We are a fast-paced collaborative team, championing our customers and working together with our 8,600 associates across North America. We have a diverse lineup of innovative manufactured and modular homes, ADUs, park models and cabins. Delivering an excellent customer experience is central to our purpose and this role reflects our rapid investment in reaching customers digitally, all while adding that personal touch everyone's new home journey deserves. Role & Responsibilities: We are seeking a dynamic Digital Advertising and Analytics Specialist to join our team. This role is pivotal in maximizing our digital marketing efforts with a relentless focus on SEO, SEM, and social advertising to maximize awareness, interest, and sales. The ideal candidate will be proficient in implementing PPC advertising campaigns, optimizing SEO practices, and leveraging social media advertising to maximize ROI. This role requires a candidate who is analytical, detail-oriented, and capable of managing multiple digital marketing initiatives to drive business growth in partnership with cross-functional team members. The role provides the empowerment to be innovative, self-directed, and grow, all with the support of an experienced manager and team. If you are passionate about digital marketing and thrive in data-driven decision-making work environments, we would love to hear from you. Essential Duties and Responsibilities: • Implement PPC advertising campaigns, SEO best practices, and social advertising campaigns. • Define and deploy latest PPC strategies, SEO best practices, and social ad trends. • Perform ongoing paid keyword discovery, expansion, and optimization. • Connecting and optimizing the digital touchpoints to improve the customer experience and achievement of weekly and annual goals • Identifying and allocating marketing spend to deliver the highest return performance • Conduct market research on keyword trends, consumer behavior, and competitor analysis using SEO platforms and other tools. • Execute tests, collect, and analyze data to identify trends and insights to achieve maximum ROI in paid campaigns. • Track, analyze, and report on website and social analytics and PPC initiatives and campaigns. Translate results into recommendations for improvement. • Prepare weekly and monthly analytic reports. Required Proven Experience with: • Marketing and website analytics tools including but not limited to GA4, Google Tag Manager, AEM, and Google Ads • Social media ad platforms and analytics • SEO solution and content performance marketing application, BrightEdge or similar platform experience a plus • Emerging AI based search strategies and natural language search • Standardized analytics reporting and dashboard creation • Microsoft products Qualifications: • Bachelor's degree in marketing, advertising or similar field. • 3-5 years' experience in digital advertising and analytics. Benefits • Dental Insurance • Health Insurance • Life Insurance • Paid Time Off • 401K Plan • Vision Insurance EEO Statement Champion Home Builders is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, pregnancy, disability, age, veteran status, or other legally protected characteristics. Champion Home Builders participates in the E-Verify Program.

  • Digital Advertising Specialist

    4 weeks ago

    Troy, Michigan, United States Champion Homes Full time

    Job Title: Digital Advertising and Analytics SpecialistChampion Homes is seeking a highly skilled Digital Advertising and Analytics Specialist to join our team. As a key member of our marketing department, you will be responsible for developing and executing digital marketing strategies to drive business growth and customer engagement.Key...

  • Digital Advertising Specialist

    4 weeks ago

    Troy, Michigan, United States Champion Homes Full time

    Job Title: Digital Advertising and Analytics SpecialistChampion Homes is seeking a highly skilled Digital Advertising and Analytics Specialist to join our team. As a key member of our marketing department, you will be responsible for developing and executing digital marketing strategies to drive business growth and customer engagement.Key...

  • Digital Advertising and Analytics Specialist

    4 weeks ago

    Troy, Michigan, United States Champion Homes Full time

    {"h1": "Digital Advertising and Analytics Specialist", "p": "Champion Homes is seeking a dynamic Digital Advertising and Analytics Specialist to join our team. This role is pivotal in maximizing our digital marketing efforts with a relentless focus on SEO, SEM, and social advertising to maximize awareness, interest, and sales. Responsibilities: * Implement...

  • Digital Advertising

    4 weeks ago

    Troy, United States Champion Homes Full time

    Champion Homes Digital Advertising and Analytics Specialist Job Description Job Title: Digital Advertising and Analytics Specialist FLSA Status: Exempt Full Time Prepared By: Kristina Samojedny, Marketing Manager Looking to make a difference in your work and making the dream of homeownership a reality for tens of thousands of customers every...

  • Digital Advertising and Analytics Specialist

    3 weeks ago

    Troy, Missouri, United States Champion Homes Full time

    Job Title: Digital Advertising and Analytics SpecialistChampion Homes is seeking a highly skilled Digital Advertising and Analytics Specialist to join our team. As a key member of our marketing team, you will be responsible for developing and executing digital marketing strategies to drive business growth and improve customer engagement.Key...

  • Digital Advertising and Analytics Specialist

    5 days ago

    Troy, Michigan, United States Champion Homes Full time

    {"h1": "Digital Advertising and Analytics Specialist", "p": "Champion Homes is seeking a dynamic Digital Advertising and Analytics Specialist to join our team. This role is pivotal in maximizing our digital marketing efforts with a relentless focus on SEO, SEM, and social advertising to maximize awareness, interest, and sales. The ideal candidate will be...

  • Digital Advertising

    2 weeks ago

    Troy, United States Champion Homes Full time

    Champion Homes Digital Advertising and Analytics Specialist Job Description Job Title: Digital Advertising and Analytics Specialist FLSA Status: Exempt Full Time Prepared By: Kristina Samojedny, Marketing Manager Looking to make a difference in your work and making the dream of homeownership a reality for tens of thousands of customers every year? ...

  • Digital Advertising and Analytics Specialist

    3 weeks ago

    Troy, Michigan, United States Champion Homes Full time

    Job DescriptionChampion HomesDigital Advertising and Analytics SpecialistAt Champion Homes, we are seeking a highly skilled Digital Advertising and Analytics Specialist to join our team. This role is pivotal in maximizing our digital marketing efforts with a relentless focus on SEO, SEM, and social advertising to maximize awareness, interest, and sales.Key...

  • Digital Advertising and Analytics Specialist

    3 weeks ago

    Troy, Michigan, United States Champion Homes Full time

    Job Title: Digital Advertising and Analytics SpecialistChampion Homes is seeking a highly skilled Digital Advertising and Analytics Specialist to join our team. As a key member of our marketing department, you will be responsible for maximizing our digital marketing efforts through SEO, SEM, and social advertising.Key Responsibilities:Implement and optimize...

  • Digital Advertising and Analytics Specialist

    4 days ago

    Troy, Michigan, United States Champion Homes Full time

    Job Title: Digital Advertising and Analytics SpecialistChampion Homes is seeking a skilled Digital Advertising and Analytics Specialist to join our team. As a key member of our marketing team, you will be responsible for maximizing our digital marketing efforts through SEO, SEM, and social advertising.Key Responsibilities:Implementing PPC advertising...

  • Digital Content Marketing Associate

    3 weeks ago

    Troy, United States Ottaway Digital Communications Full time

    This is a multifaceted position involving content writing, client management, and strategy related to Search Engine Optimization. This position requires previous office experience and the ability to talk with a client. We are looking for someone located in the Greater Metro Detroit area, as this is an on-site position.THE EMPLOYER: We are a full-service...

  • Senior Digital Marketing Specialist

    3 weeks ago

    Troy, Michigan, United States Henry Ford Health System Full time

    Job Title: Senior Digital Marketing SpecialistJob Summary:The Senior Digital Marketing Specialist will be responsible for developing and implementing digital marketing strategies to support the organization's goals and objectives. This role will work closely with cross-functional teams to create and execute campaigns that drive engagement, conversion, and...

  • Senior Digital Marketing Strategist

    4 weeks ago

    Troy, Michigan, United States Henry Ford Health System Full time

    Job SummaryWe are seeking a highly skilled Senior Digital Marketing Specialist to join our team at Henry Ford Health System. As a key member of our digital strategy team, you will be responsible for developing and implementing digital marketing campaigns that drive engagement and conversion.Key ResponsibilitiesDevelop and execute digital marketing strategies...

  • Senior Digital Marketing Specialist

    4 weeks ago

    Troy, United States Henry Ford Health System Full time

    GENERAL SUMMARY: The senior digital marketing specialist is responsible for channel ownership and implementation of digital communications to HAP consumers (prospects, members, providers and providers). This individual will use HAP’s digital marketing and CRM systems to send communications to consumers for all lines of business. This role will increase...

  • Automotive Account Manager

    3 weeks ago

    Troy, Michigan, United States MediaNews Full time

    Job Title: Automotive Account ExecutiveJob Summary:The Automotive Account Executive will play a key role in driving business growth by developing and maintaining strong relationships with franchise automotive dealers in Michigan. This role requires a deep understanding of our comprehensive portfolio of print and digital solutions and the ability to provide...

  • Graphic Designer

    2 weeks ago

    Troy, Alabama, United States Kimber Mfg., Inc. Full time

    Job Title: Graphic DesignerWe are seeking a highly skilled Graphic Designer to join our team at Kimber Mfg., Inc. as a key factory staff member responsible for creating projects from concept to post-production.Job Summary:The Graphic Designer will proactively work on projects related to print design (advertisements, customer-facing print collateral,...

  • Graphic Designer

    3 weeks ago

    Troy, Alabama, United States Kimber Mfg., Inc. Full time

    Job Title: Graphic DesignerWe are seeking a highly skilled Graphic Designer to join our team at Kimber Mfg., Inc. as a key factory staff member responsible for creating projects from concept to post-production.Job Summary:The Graphic Designer will proactively work on projects related to print design (advertisements, customer-facing print collateral,...

  • Marketing Director

    1 month ago

    Troy, Michigan, United States Hall Financial Full time

    Marketing ManagerHall Financial is seeking a highly skilled Marketing Manager to join our team. As a key member of our marketing team, you will be responsible for developing and executing marketing campaigns that drive business growth and brand awareness.Key Responsibilities:Provide a 5-star customer experience to internal and external stakeholdersAssess...

  • Marketing Director

    3 weeks ago

    Troy, Michigan, United States Jobot Full time

    About the RoleWe are seeking a highly experienced Marketing Director to join our team in Troy, MI. As a key member of our organization, you will be responsible for developing and executing strategic marketing plans to attract potential customers and retain existing ones.ResponsibilitiesDevelop and execute a comprehensive marketing strategy that includes...

  • Marketing Director

    1 month ago

    Troy, Michigan, United States Jobot Full time

    Marketing Director Job DescriptionWe are seeking a highly experienced Marketing Director to join our team at Jobot. As a Marketing Director, you will be responsible for developing and executing strategic marketing plans to attract potential customers and retain existing ones.Key Responsibilities:Develop and execute comprehensive marketing strategies that...